ADVISORY/i-site CEO Ian Cross To Discuss 'Maximizing Traffic to Your Web Site by Incorporating Interactive Tools' This Wednesday, September 20 in Alexandria, VA.Assignment & News Editors/Hi-Tech Writers ADVISORY...for Wednesday Wednesday: see week. (Sept. 20) --(BUSINESS WIRE) Ian Cross, chief executive officer of Internet Internet Publicly accessible computer network connecting many smaller networks from around the world. It grew out of a U.S. Defense Department program called ARPANET (Advanced Research Projects Agency Network), established in 1969 with connections between computers at the professional services (job) professional services - A department of a supplier providing consultancy and programming manpower for the supplier's products. pioneer i-site, inc. (http://www.i-site.com) will discuss "Maximizing Traffic to Your Web Site by Incorporating Interactive Tools," on Wednesday, September 20 at the Maximizing Your Pharmaceutical Internet CybeRx 2000 Conference. Cross's presentation is scheduled for 12 Noon, at the Hilton Alexandria Old Town in Alexandria, VA. Cross joins a distinguished field of professionals in the symposium symposium In ancient Greece, an aristocratic banquet at which men met to discuss philosophical and political issues and recite poetry. It began as a warrior feast. Rooms were designed specifically for the proceedings. , including: Robert Erhlich, Vice President, Consumer Marketing, Parke-Davis Division of Warner Lambert Lambert may refer to
"This event is targeted for executives in the pharmaceutical and healthcare industries," said Cross. "With an increasing number of sites competing for the consumer's attention, they are eager to learn the latest creative methods for attracting qualified visitors to their products online. I'll be presenting case studies of some pharmaceutical companies that have been successful in building awareness for their products. I'll also examine the use of linking disease management, corporate and brand sites, and evaluate interactive components to enhance an existing website." Cross and his company, i-site, have considerable expertise in the development of online marketing for pharmaceutical and healthcare companies. Among the clients i-site has assisted are Aventis, Johnson & Johnson Consumer Products, and the National Dairy Council. The presentation is part of a three-day symposium conducted by the Institute for International Research, and is sponsored by Aptilon Health Aptilon Health, a leading provider of e-Marketing solutions designed to meet the unique needs of marketers in pharmaceutical and medical device companies. Further information about the symposium is available online at http://www.iir-ny.com/welcome.html. About i-site i-site (http://www.i-site.com) provides e-business solutions for a number of the world's top companies and brands, developing strategy, applications and online marketing programs for them to effectively reach and interact one-to-one with those Internet users Internet user n → internauta m/f Internet user Internet n → internaute m/f . Established in 1995, i-site has built a team of talented strategists, technologists and designers. Through i2vision, a division of i-site, the company assesses a client's technological needs, and develops scalable, customized web applications. i-site has delivered their innovative strategies and solutions for a number of global clients and brands, including Deloitte Consulting, Johnson & Johnson Consumer Products, Rhone-Poulenc Rorer (now known as Aventis), The National Dairy Council and McNeil Consumer Healthcare. The company is headquartered in Philadelphia, PA. |
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