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ADVISORY/Yellow Book USA Presents 'World's Strongest Man' John Wooten to Break World Record for Inverted Arm Press.


Business Editors

ADVISORY...for Saturday June 10, 2000

--(BUSINESS WIRE)

Over One Half Ton of Yellow Book USA's Manhattan Directories

At the Second Ave Street Fair

WHERE: SW corner of 82nd and Second Avenue

WHO: John Wooten John Wooten (born December 5, 1936 in Carlsbad, New Mexico) was an American football guard who played nine professional seasons with the NFL's Cleveland Browns and Washington Redskins. Wooten attended the University of Colorado.  

Holder of 121 World Strength Records

WHEN: Saturday June 10th, 2000 - 12 noon

WHAT: Mr. Wooten will attempt to break the record for

inverted inverted

reverse in position, direction or order.


inverted L block
a pattern of local filtration anesthesia commonly used in laparotomy in the ox.
 arm press by lifting 1100 lbs (over one

half ton). He will use 162 of Yellow Book's new

Manhattan phone directories, which packed with

buying information and weighing over 6 pounds

apiece a·piece  
adv.
To or for each one; each: There is enough bread for everyone to have two slices apiece.



[Middle English a pece : a, a; see a
, inspire New Yorkers to break their own

strength records daily.

WHY: The Strong Man breaking the World Record is

emblematic em·blem·at·ic   or em·blem·at·i·cal
adj.
Of, relating to, or serving as an emblem; symbolic.



[French emblématique, from Medieval Latin embl
 of Yellow Book's breaking the

stranglehold stran·gle·hold  
n.
1. Sports An illegal wrestling hold used to choke an opponent.

2. A force, influence, or action that restricts or suppresses freedom or progress. Also called throttlehold.
 that phone company monopolies have held

over business advertisers and consumers across the

country. Yellow Book believes breaking a World

Record is in line with shaking up Manhattan -- the

country's largest yellow pages market.

About The Book

For consumers, Yellow Book has transformed the simple phone directory into a resource laden buying guide. Manhattan Yellow Book features include:

-- A cross street locator for all listings

-- Fold out Manhattan map

-- Restaurant menu section

-- A special government listings section

-- Community and tourist information tourist information - Information in an on-line display that is not immediately useful, but contributes to a viewer's gestalt of what's going on with the software or hardware behind it.  

About The Company

Yellow Book's innovative features, high usage, better coverage areas and competitive pricing have made the company the leading competitive directory publisher for businesses and consumers in markets throughout America. This includes the tremendously successful launch of the company's new Manhattan Yellow Book as well as other directories throughout the tri-state region For other tri-state regions, see .

The Tri-State Region is commonly used in the area surrounding New York City to unambiguously refer to the greater metropolitan area. Sometimes the phrase is shortened to "the Tri-State," or "the Tri-State Area" is used instead.
. Yellow Book has published directories for over 70 years in markets such as Boston, MA, Washington, DC, Baltimore, MD, Philadelphia, PA and Manhattan.

Yellow Book USA publishes more than 300 directories with a circulation of 27 million copies. The company has more than 2000 employees throughout 19 states. Yellow Book USA publishes community directories, wide-area directories, county directories, city directories, a Business-to-Business directory, and college and university directories. One in two Americans east of the Mississippi use Yellow Book. More information is available on www.yellowbook.com.

Editor's Note Editor's Note (foaled in 1993 in Kentucky) is an American thoroughbred Stallion racehorse. He was sired by 1992 U.S. Champion 2 YO Colt Forty Niner, who in turn was a son of Champion sire Mr. Prospector and out of the mare, Beware Of The Cat.

Trained by D.
 - John Wooten, The World's Strongest Man, and Yellow Book Representatives will be available for Interview from 11am on.
COPYRIGHT 2000 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2000, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:Jun 9, 2000
Words:361
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