ADVISORY/Warner Bros. Pictures, IMAX Corporation and NASCAR Host the World Premiere of NASCAR 3D: THE IMAX EXPERIENCE on Wednesday, March 3rd at Universal CityWalk IMAX Theater.

Entertainment Editors

ADVISORY...for Wednesday (March 3)

--(BUSINESS WIRE)

WHAT:           Red carpet arrivals at the World Premiere of
                "NASCAR 3D: THE IMAX EXPERIENCE" on Wednesday, March
                3rd at the Universal CityWalk IMAX Theater,
                in Universal City.

                Adrenaline-Fueled Documentary. Using the magic of
                IMAX(R) 3D technology, "NASCAR 3D: THE IMAX
                EXPERIENCE" puts audiences behind the wheel of
                America's most thrilling competition, racing at speeds
                up to 200 miles per hour and working alongside the pit
                crew. Moviegoers will feel the rush of being a NASCAR
                driver and learn what it takes to compete at this
                championship level though the science, technology and
                teamwork that powers the nation's number one spectator
                sport. The heart-pounding thrills of NASCAR are
                brought to life on IMAX screens up to eight stories
                high and surrounded by 12,000 watts of digital
                surround sound.

                "NASCAR 3D: THE IMAX EXPERIENCE," sponsored by AOL for
                Broadband, is narrated by KIEFER SUTHERLAND ("24,"
                upcoming "Taking Lives") and directed by SIMON WINCER
                ("Lonesome Dove," "Free Willy," "Phar Lap" and the
                recent large-format film "The Young Black Stallion").
                JAMES NEIHOUSE, one of the large-format medium's
                preeminent cinematographers ("Space Station 3D,"
                "Michael Jordan to the Max," "Rolling Stones at the
                Max," "The Dream Is Alive"), is the director of
                photography; IMAX Corporation's LORNE ORLEANS and
                DOUGLAS "DISCO" HYLTON are the producers; and NEIL
                GOLDBERG (producer of the FOX network's NASCAR
                coverage) is the executive producer.

WHO:            From the film -- Kiefer Sutherland (narrator); NASCAR
                Drivers Kurt Busch, Jeff Gordon, Kevin Harvick, Jimmie
                Johnson, Ryan Newman, Johnny Sauter, and Brian
                Vickers; Simon Wincer (director). Other celebrity
                attendees to follow.

WHEN:           Wednesday, March 3rd
                5:00 PM -- Press check-in
                6:00 PM -- Red carpet arrivals begin
                7:00 PM -- Screening begins

WHERE:          Universal CityWalk IMAX Theater
                Universal City, CA

     YOUR COVERAGE IS INVITED. PLEASE RSVP TO RESERVE YOUR SPACE.

   This film has been rated PG by the MPAA for "some crash scenes."

"NASCAR 3D: THE IMAX EXPERIENCE" is sponsored by AOL for Broadband and
  will be distributed exclusively to IMAX(R) Theatres by Warner Bros.
 Pictures, a Warner Bros. Entertainment Company, and IMAX Corporation.

            www.imax.com/racing / AOL Keyword: IMAX NASCAR