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ADVISORY/UCLA/USC Rivalry Moves to the Corporate Arena.


Business & Education Editors

ADVISORY...for Thursday (Aug. 2)

NOTE TO EDITORS: Multimedia Assets Available With This Story Include

Logos, Photos, Text News Releases

--(BUSINESS WIRE)

The latest chapter in the ongoing rivalry between the University of California The University of California has a combined student body of more than 191,000 students, over 1,340,000 living alumni, and a combined systemwide and campus endowment of just over $7.3 billion (8th largest in the United States).  at Los Angeles (UCLA UCLA University of California at Los Angeles
UCLA University Center for Learning Assistance (Illinois State University)
UCLA University of Carrollton, TX and Lower Addison, TX
) and the University of Southern California The U.S. News & World Report ranked USC 27th among all universities in the United States in its 2008 ranking of "America's Best Colleges", also designating it as one of the "most selective universities" for admitting 8,634 of the almost 34,000 who applied for freshman admission  (USC An abbreviation for U.S. Code. ) is taking place at a rather unlikely location: the corporate headquarters of KB Home (NYSE NYSE

See: New York Stock Exchange
:KBH), one of the largest homebuilders in the U.S. and France.

KB Home has launched its first annual KB Home Marketing Challenge, in which graduate students from both schools are competing against each other to come up with a winning business idea for the Company.

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No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2001, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:Aug 2, 2001
Words:181
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