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ADVISORY/Truck Trends.


Business Editors, Automotive Editors, Feature Writers

ADVISORY...for Wednesday Wednesday: see week.  

NOTE TO EDITORS: Multimedia Assets Available With This Story

Include Logo, Video

--(BUSINESS WIRE)

Ford rolls into the heart of the truck market to show five limited edition 2001 models at the State Fair of Texas. Recognizing a significant shift in the wants and needs of its truck customers, Ford's new trucks reflect a trend toward more specialized spe·cial·ize  
v. spe·cial·ized, spe·cial·iz·ing, spe·cial·iz·es

v.intr.
1. To pursue a special activity, occupation, or field of study.

2.
, more luxurious, and more personalized per·son·al·ize  
tr.v. per·son·al·ized, per·son·al·iz·ing, per·son·al·iz·es
1. To take (a general remark or characterization) in a personal manner.

2. To attribute human or personal qualities to; personify.
 products.

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Publication:Business Wire
Date:Sep 27, 2000
Words:146
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