ADVISORY/Toshiba America Electronic Components to Demo Mobile Video Telephony and Streaming Audio/Video Receiver Component of the MPEG-4 Chip.

News/Assignment Editors

ADVISORY...for Tuesday (June 13)

ICCE 2000

--(BUSINESS WIRE)

WHO:       Toshiba America Electronic Components, Inc. to demo the
           mobile video telephony and streaming audio/video receiver
           component of the MPEG-4 chip at the 2000 International
           Conference on Consumer Electronics.

WHERE:     Los Angeles Airport Marriott, adjacent to the Los Angeles
           International Airport (LAX)

WHEN:      Tuesday, June 13, 2000 through Thursday, June 15, 2000
           Exhibits open:  10 a.m. -- 6 p.m.   Tuesday, June 13
                           8:30 a.m. -- 6 p.m. Wednesday, June 14
                           8:30a.m. -- Noon Thursday, June 15

WHAT:      The International Conference on Consumer Electronics (ICCE)
           is where most key technologies, products, services and
           architectures for consumer entertainment and information
           delivery have first been presented. ICCE continues to lead
           new advances relating to personal and connected products.
           Sponsored by the IEEE's Consumer Electronics Society, the
           ICCE is where technology managers, engineers and chip
           architects benefit from both the diversity and breadth of
           research and engineering presented.
           Toshiba will also demonstrate a universal DTV Chip Set in
           design for U.S. and Japan Digital TV Broadcast at a poster
           session on Wednesday, June 14 from 2 to 5 p.m. DTV is
           described as a novel chip set for the United States and
           Japan, consisting of a flexible HD-MPEG A/V Decoder, a
           powerful Format Converter/Graphics processor, high
           performance 8PSK/OFDM demodulators, and 1394 digital
           interface, each with a highly cost-effective architecture.
           MPEG-4 is the new standard produced by the MPEG committee.
           It follows the successful MPEG-1 and MPEG-2 standards that
           have triggered the digital revolution in the audio and
           video field. MPEG-4 blends the audio and video compression
           technologies of its predecessors with those of the Web and
           3D graphics. This means extending the object-based
           interactivity of Web pages to audio and video, adding
           efficiency and real-time behavior to VRML spaces, and
           allowing combinations of natural and synthetic content.
           MPEG-4 is a generic technology. It can be used in such
           diverse environments as the Web, mobile and television and
           is actually being exploited for each of these fields by a
           range of companies.
           In cooperation with the MPEG-4 Industry Forum, the MPEG-4
           Exhibition at ICCE 2000 has been organized to demonstrate
           the products and services that are enabled by this new
           standard.