ADVISORY/Starting The Dialogue: A Discussion On Long Term Care.

Business Editors/Health & Medical Writers

ADVISORY... Wednesday (September 25)

--(BUSINESS WIRE)

Panel of Leading Experts will Discuss Barriers to Talking About and

Planning for Long Term Care Needs; Offer Alternatives

Results of New National Polling Data Will Be Released

What:      The GE Center for Financial Learning, the first uniquely
           objective web-based financial education resource, is
           leading a national coalition of concerned groups to
           proclaim Wednesday, September 25 as the Second Annual
           National Long Term Care Awareness Day(SM). Together with
           partners such as Alzheimer's Association, Centers for
           Medicare/Medicaid Services, National Family Caregivers
           Association, National Alliance for Caregiving and
           Rebuilding Together, the group is hosting a panel
           discussion on the importance of promoting awareness,
           education and dialogue among Americans about planning for
           their long term care needs.

           Moderated by Suze Orman, one of the most empowering
           voices in personal finance, the panel will work to
           bust myths about long term care planning and offers
           solutions for beginning a dialogue between families
           and loved ones about long term care planning.

Who:       Congresswoman Karen Thurman, (D) Florida, Fifth District,
           will deliver keynote comments.

           Suze Orman, Certified Financial Planner(R)
           professional speaker, best-selling author,
           nationally syndicated talk show host, and television
           host of CNBC's "The Suze Orman Show," will deliver a
           keynote address and moderate a panel discussion
           among the following leading experts:

           Mary Furlong, Chairman and Founder, ThirdAge, Inc.

           Gail Gibson Hunt, Executive Director, National
           Alliance for Caregiving

           Jay Kearns, JD, Certified Elder Care Attorney, Fellow of
           NAELA and Advisor to the GE Center for Financial learning

           Suzanne Mintz, President and Co-Founder, National Family
           Caregivers Association

           Tom Scully, Administrator, CMS, Department for Health and
           Human Services

           Pollster Allan Rivlin of Peter D. Hart Research
           Associates will release new data on long term care
           issues and provide analysis.

When:      September 25, 2002
           12 p.m. to 2 p.m.

Where:     National Press Club
           Holeman Lounge
           529 14th Street, NW, Washington, DC

Reporters wishing to cover the event of who have questions should call Kathryn Ritzinger at [phone] or Amanda Hamilton at [phone].