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ADVISORY/Starbucks Corporation B-Roll Advisory.


Business Editors/Food/Beverage Writers/Entertainment & Music

Writers

ADVISORY...for Tuesday Tuesday: see week.  (March 30)

--(BUSINESS WIRE)


        WHO:         Starbucks Corporation

       WHAT:         Annual Meeting of Shareholders for fiscal year
                     2003, satellite downlink available

       WHEN:         Event downlink available from:
                     Start time and date: March 30, 2004 16:15
                     End time and date: March 30, 2004 16:45 FIRM OUT
                     ALL TIMES EASTERN STANDARD / MILITARY

COORDINATES:         Satellite: Galaxy 3
                     Transponder: #02 C
                     Downlink Frequency: 3740 (vertical)

B-Roll Flow:         - Show begins with drum jam lead by Howard
                       Schultz, chairman and chief global strategist,
                       and Orin Smith, president and chief executive
                       officer
                     - Business update from Howard Schultz, chairman
                       and chief global strategist
                     - Business update from Orin Smith, president and
                       chief executive officer
                     - CAFE Practices for coffee origin countries
                       announced by Dub Hay, senior vice president,
                       Coffee
                     - Don MacKinnon, vice president of Music and
                       Entertainment demos CD burning capabilities
                       found at the Hear Music Coffee House in Santa
                       Monica, Calif.
                     - Grammy Award winning artist, Emmylou Harris,
                       surprises and delights approximately 3,500
                       shareholders in attendance with an
                       extraordinary performance

 BACKGROUND:         Starbucks Corporation is the leading retailer,
                     roaster and brand of specialty coffee in the
                     world, with more than 7,500 retail locations in
                     North America, Latin America, Europe, the Middle
                     East and the Pacific Rim. The Company is
                     committed to offering the highest quality coffee
                     and the Starbucks Experience while conducting its
                     business in ways that produce social,
                     environmental and economic benefits for
                     communities in which it does business. In
                     addition to its retail operations, the Company
                     produces and sells bottled Frappuccino(R) coffee
                     drinks, Starbucks DoubleShot(TM) coffee drink,
                     and a line of superpremium ice creams through its
                     joint venture partnerships. The Company's brand
                     portfolio provides a wide variety of consumer
                     products. Tazo Tea's line of innovative premium
                     teas and Hear Music's exceptional compact discs
                     enhance the Starbucks Experience through
                     best-of-class products. The Seattle's Best
                     Coffee(R) and Torrefazione Italia(R) Coffee
                     brands enable Starbucks to appeal to a broader
                     consumer base by offering an alternative variety
                     of coffee flavor profiles.

COPYRIGHT 2004 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2004, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:Mar 30, 2004
Words:334
Previous Article:Starbucks Recognized as One of the Most Valued Global Brands.
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