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ADVISORY/Sonic Foundry Executive to Discuss Streaming Video, Digital Rights Management Issues At Digital Hollywood.


News & Assignment Editors/High-Tech & Entertainment Writers

Digital Hollywood Hollywood.

1 Community within the city of Los Angeles, S Calif., on the slopes of the Santa Monica Mts.; inc. 1903, consolidated with Los Angeles 1910.


ADVISORY...for Wednesday Wednesday: see week.  (Sept. 25)

--(BUSINESS WIRE)

Industry Leaders to Outline and Demonstrate

How the Entertainment Industry Can Maximize In a graphical environment, to enlarge a window to the full size of the screen. See Win Maximize windows.  Its Digital

Assets While Thwarting thwart  
tr.v. thwart·ed, thwart·ing, thwarts
1. To prevent the occurrence, realization, or attainment of: They thwarted her plans.

2.
 Piracy piracy, robbery committed or attempted on the high seas. It is distinguished from privateering in that the pirate holds no commission from and receives the protection of no nation but usually attacks vessels of all nations.  and Theft


WHO:        Richard Greenberg
            Vice President of Business Development
            Sonic Foundry, Inc.

            Sonic Foundry, Inc. (Nasdaq:SOFO) is a leading digital
            media software solutions company. It provides
            organizations with a complete suite of applications and
            services for creating, capturing, managing, analyzing and
            delivering rich media, including a full line of
            conversion, reformatting, restoration and encoding
            solutions for the entertainment industry.

WHAT:       At Digital Hollywood, Mr. Greenberg will participate in a
            panel discussion about issues surrounding streaming video
            and digital rights management, and how entertainment
            companies can protect and maximize their digital assets
            most effectively.

            The digital age has brought many advances, all of which go
            back to one word: convenience. However, the challenge for
            entertainment companies is to not only take advantage of
            the convenience of using the Web to manage, distribute,
            access and store all their advertising, marketing and
            publicity materials, but also protect their content from
            potential thieves and copycats. The good news is, before
            copyrighted film, video and music assets are streamed into
            cyberspace, it must be reformatted for the Web, providing
            a number of opportunities to impose technologies that are
            designed to confound pirates and protect owners.

WHERE:      Session Title: "Streaming Video Management on the Net --
            Encoding, Compression, Video Storage, Security & Media
            Asset Management"
            Digital Hollywood
            Beverly Hills Hilton Hotel
            9876 Wilshire Blvd.
            Beverly Hills, CA 90210
            310/274-7777

WHEN:       Wednesday, Sept. 25, 2002
            9:30 a.m. - 10:45 a.m. PT

CONTACT:    For more information, or to interview Mr. Greenberg,
            please contact:
            Terri Douglas, Catapult PR-IR
            303/581-7760, ext. 18
            tdouglas@catapultpr-ir.com

COPYRIGHT 2002 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2002, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:Sep 20, 2002
Words:293
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