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ADVISORY/Singingfish Founder to Speak at Search Engine Strategies Conference and Expo 2003, Boston.


Business Editors

ADVISORY...

--(BUSINESS WIRE)--Feb. 28, 2003

What: Ken Berkun, Founder and VP of Business Strategy at Singingfish, Inc., a Thomson business, will share in a panel discussion entitled, "Optimizing Flash and Non-HTML Content" at the Search Engine Strategies Conference and Expo 2003. Mr. Berkun joins colleagues from FAST, Inktomi, and Search Engine Watch Search Engine Watch (SEW) is a website that provides news and information about search engines and search engine marketing. [1]

Search Engine Watch was started by Danny Sullivan in 1996.
 to discuss how to guarantee that your multimedia content is included in search engines.


    When: Tuesday, March 4, 2003 at 1:15 pm EST
          Thursday, March 6, 2003 at 2:30 pm EST

    Where: The Boston Park Plaza Hotel, Boston, MA
           Stanbro Room



For more detailed information about Search Engine Strategies Conference and Expo 2003, please visit www.jupiterevents.com/sew/boston03.

Why: If you build it, they will come. Of course, if they can't find it, why build it? As more and more consumers go online, it becomes increasingly important that your multimedia content is included in search engines. Find out how to get content not only included, but also to make your content come out on top of search results. Discover how crawlers interact with non-HTML content, along with workaround (jargon, programming) workaround - A temporary kluge used to bypass, mask or otherwise avoid a bug or misfeature in some system. Customers often find themselves living with workarounds for long periods of time rather than getting a bug fix.  and optimization tips.

About Thomson

With sales of 10.2 billion Euros (U.S. $ 9.6 billion) in 2002, Thomson (Euronext Paris Euronext Paris is France's securities market, formerly known as the Paris Bourse, which merged with the Amsterdam and Brussels exchanges in September 2000 to form Euronext NV, which is the second largest exchange in Europe behind the London Stock Exchange. :18453); (NYSE NYSE

See: New York Stock Exchange
:TMS TMS Transcranial Magnetic Stimulation (alternative medicine for depression)
TMS Test Match Special (sports - cricket)
TMS Texas Motor Speedway
TMS Transportation Management System
TMS Toyota Motor Sales
) provides a wide range of video (and enabling) technologies, systems, finished products and services to consumers and professionals in the entertainment and media industries. To advance and enable the digital media transition, Thomson has four principal divisions: Content and Networks, Consumer Products, Components, and Licensing,. The company distributes its products under the Technicolor, Grass Valley, THOMSON and RCA See RCA connector and video/TV history.  brand names. For more information: www.thomson.net

Singingfish, Inc., part of Thomson's Content and Networks division, is the world leader in audio and video search featuring the world's largest index of streaming media See streaming audio, streaming video and digital media hub. . Based in Seattle, Washington, Singingfish incorporates proprietary automation into its search solutions and offers a robust suite of easily adaptable multimedia search services that enable Internet users to quickly and easily locate popular streaming media content including entertainment, news and sports via any Internet-accessible PC or CE device. For more information: www.singingfish.com
COPYRIGHT 2003 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2003, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Geographic Code:1USA
Date:Feb 28, 2003
Words:358
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