ADVISORY/Phase Forward to Exhibit and Present At Annual DIA EuroMeeting.

Business/Technology Editors & Healthcare/Pharmaceutical Writers

ADVISORY...for Tuesday (March 5)

DIA EuroMeeting

Booths no. 72 and no. 73

--(BW HealthWire)

Phase Forward to Exhibit and Present At Annual DIA EuroMeeting

Who: Phase Forward Incorporated, the leading provider of clinical and
safety informatics solutions for accelerating global pharmaceutical
development.

What: Company to demonstrate the global clinical management
capabilities of its InForm NetDiary(TM) and RegTracker(TM) solutions
and address the latest developments of the Clinical Data Interchange
Standards Consortium (CDISC) as part of a featured speaker session.

When: Conference: Tuesday, March 5 through Friday, March 8, 2002
      Presentation: Tuesday, March 5 at 2:00 p.m.

Where: Convention Center Basel (Messe Basel), Switzerland, Booth #72
and #73

Hosted by the Drug Information Association (DIA), the 14th annual EuroMeeting titled "The Patient is Waiting," will address for members of regulatory agencies, academia, contract support organizations, pharmaceutical, biological and device industries, and healthcare organizations the recent concerns regarding the genetic basis of diseases and how abnormal indications are often given insufficient attention, thus leading to inadequate treatment.

Phase Forward will feature the latest versions of software innovations, the InForm NetDiary and RegTracker systems, that are helping pharmaceutical and medical device companies reduce the cost of drug and product development and improve patient safety.

Phase Forward's InForm NetDiary software facilitates patient data entry and management in clinical trials. A Windows CE operating system and Microsoft(R) Pocket PC-based diary application, the InForm NetDiary solution empowers researchers to rapidly design and customize trials, ensure accurate patient data entry, achieve better patient monitoring and ultimately, make more informed decisions earlier in the trial process.

The RegTracker application enables drug development sponsors to manage a collection of information associated with their pharmaceutical products for regulatory, marketing and legal purposes. This solution manages data and activities to eliminate costly mistakes, save valuable time and ensure the accuracy of information needed to maintain product approvals in the international marketplace. Designed to manage the information and tasks associated with global product registration, the RegTracker database stores all relevant information about products from a regulatory perspective and keeps track of all licensing details, including expiration dates, fee information and special conditions for each market.

In addition to the product demonstrations, Jorg Dillert, technical consultant at Phase Forward, will be speaking about the impact of XML in healthcare during a session titled, "CDISC - Clinical Data Interchange Standards Consortium." Attendees of Mr. Dillert's presentation will gain a non-technical introduction to XML and its recommended usage, as well as the latest in data elements for transmission of ADR reports.

About Phase Forward Incorporated

Phase Forward Incorporated, the leading provider of clinical informatics for drug development, is dedicated to helping pharmaceutical, biotechnology and medical device companies bring needed drugs and therapies to market faster. The company offers proven solutions in electronic data capture (EDC), clinical data management (CDM), electronic patient diary, and adverse event reporting (AER) as either an integrated solution or as a stand-alone application based on each customer's specific needs. Phase Forward's technologies and services have been used by customers worldwide to reduce the cost of drug and device development and improve patient safety. Phase Forward Incorporated, a privately held company, with over 400 employees, is headquartered in Waltham, Massachusetts with international offices in the United Kingdom, Australia, France and Japan. Additional information about Phase Forward is available at www.phaseforward.com.

Phase Forward, InForm NetDiary and RegTracker are trademarks or registered trademarks of Phase Forward Incorporated or its subsidiaries in the United States Patent and Trademark Office and other jurisdictions. All other trademarks may be the property of their respective owners.