ADVISORY/Netscape Toolbar Launches on AOL Time Warner Branded Content Web Sites Offering Consumers Easy and Persistent Access to Popular Interactive Features.Business Editors & High-Tech Writers ADVISORY...for Tuesday (March 6) NOTE TO EDITORS: Multimedia Assets Available With This Story Include Graphics, Text News Releases --(BUSINESS WIRE) AOL (A division of Time Warner, Inc., New York, NY, www.aol.com) The world's largest online information service with access to the Internet, e-mail, chat rooms and a variety of databases and services. Time Warner (NYSE NYSE See: New York Stock Exchange :AOL), has announced the launch of a new Netscape-branded Toolbar A row or column of on-screen buttons used to activate functions in the application. Many toolbars are customizable, letting you add and delete buttons as required. Toolbars may be fixed in position or may float, which means they can be dragged to a more convenient location in the on its Time, People, Money and Warner Bros BROS Brothers BROS Benefits and Retirement Operations Section (King County, Washington) BROS Barnes and Richmond Operatic Society (London, UK) . Web sites that provides visitors with easy and persistent access to popular Netscape applications. This initial launch is the first step in combining the convenience of Netscape's interactive features with the broad range of AOL Time Warner's popular branded content Branded Content, also known as Branded entertainment and Advertainment, is a relatively new form of advertising medium that blurs conventional distinctions between what constitutes advertising and what constitutes entertainment. Web sites, as well as underscoring the Company's cost-effective technology infrastructure. You can reach the story directly by going to http://www.newstream.com/cgi-bin/display_story.cgi?2267 This multimedia news story is for free and unrestricted use on your news information site (and for print or broadcast too). Visit http://www.newstream.com to download video, audio, text, graphics, and photos. If you have any questions about the story, or about Newstream.com, please write to us at info@newstream.com. |
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