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ADVISORY/MatchLogic Introduces Intelligent Targeting Service.


--(BUSINESS WIRE)--

WHAT: A press conference by MatchLogic to announce the launch of

TrueSelect, a new service providing unique one-to-one customer

targeting capabilities over the Internet Internet

Publicly accessible computer network connecting many smaller networks from around the world. It grew out of a U.S. Defense Department program called ARPANET (Advanced Research Projects Agency Network), established in 1969 with connections between computers at the
. Colorado-based

MatchLogic, Inc. is the nation's leading integrated digital

marketing services firm and a subsidiary of Excite, Inc.

(NASDAQ NASDAQ
 in full National Association of Securities Dealers Automated Quotations

U.S. market for over-the-counter securities. Established in 1971 by the National Association of Securities Dealers (NASD), NASDAQ is an automated quotation system that reports on
: XCIT).

WHY: TrueSelect redefines intelligent targeting and customer

measurement in the digital marketing space.

WHO: Steve Willett, MatchLogic (Director, Advanced Targeting)

WHEN: Tuesday, October 6 at 2:00 p.m. The press conference will

last for approximately 20 minutes followed by a question &

answer period.

WHERE: Internet World, Jacob Jacob (jā`kəb), in the Bible, ancestor of the Hebrews, the younger of Isaac and Rebecca's twin sons; the older was Esau. In exchange for a bowl of lentil soup, Jacob obtained Esau's birthright and, with his mother's help, received the blessing  Javits Convention Center, 655 West

34th Street New York New York, state, United States
New York, Middle Atlantic state of the United States. It is bordered by Vermont, Massachusetts, Connecticut, and the Atlantic Ocean (E), New Jersey and Pennsylvania (S), Lakes Erie and Ontario and the Canadian province of
, NY 10001. Room 1AO1.
COPYRIGHT 1998 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 1998, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Article Details
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Publication:Business Wire
Geographic Code:1USA
Date:Oct 2, 1998
Words:107
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