Printer Friendly
The Free Library
19,573,962 articles and books
Member login
User name  
Password 
 
Join us Forgot password?

ADVISORY/Los Angeles Times Small Business Strategies Conference Slated for Saturday and Sunday.


--(BUSINESS WIRE)--
WHAT:    Los Angeles Times Small Business Strategies Conference

WHEN:    Saturday and Sunday, Oct. 17-18
         7:30 a.m. to 6 p.m.

WHERE:   Los Angeles Convention Center
         Downtown Los Angeles


Small-business owners and entrepreneurs have made Southern California Southern California, also colloquially known as SoCal, is the southern portion of the U.S. state of California. Centered on the cities of Los Angeles and San Diego, Southern California is home to nearly 24 million people and is the nation's second most populated region,  the small-business capital of the world. The first-ever Los Angeles Times Los Angeles Times

Morning daily newspaper. Established in 1881, it was purchased and incorporated in 1884 by Harrison Gray Otis (1837–1917) under The Times-Mirror Co. (the hyphen was later dropped from the name).
 Small Business Strategies Conference gives thousands of small-business owners practical and inspirational advice from some of the nation's most successful entrepreneurs and business leaders.

The two-day conference features 47 educational panel discussions in six essential business categories: technology, finance, advertising and marketing, growth, managing people and Entrepreneurship 101. In addition, special "Ask the Experts" sessions give attendees the opportunity to meet with business consultants for free advice about legal, accounting, marketing, personnel and finance issues. Results of the recent Times-USC Marshall School Southern California Business Climate Survey will also be discussed and distributed.

Six nationally recognized speakers will be featured: Jan Davidson, a former teacher who began an educational-software company in her garage and sold it for $1.15 billion; Earl G. Graves, chairman and publisher of Black Enterprise magazine; Nell Newman and Peter Meehan, principals of Newman's Own Organics: The Second Generation; Paul Orfalea Paul Orfalea (Arabic: بول أورفاليا), nicknamed "Kinko" because of his curly red hair, born in Los Angeles, California to parents of Lebanese decent, founded the copy-chain , president and founder of Kinko's; and Jack Trout Jack Trout is an owner of Trout & Partners consulting firm. He is one of the founders and pioneers of positioning theory, and also marketing warfare theory. Bibliography
  • Jack Trout
  • Jack Trout on Strategy
, a marketing strategist strat·e·gist  
n.
One who is skilled in strategy.

Noun 1. strategist - an expert in strategy (especially in warfare)
strategian

market strategist - someone skilled in planning marketing campaigns
 and co-author co·au·thor or co-au·thor  
n.
A collaborating or joint author.

tr.v. co·au·thored, co·au·thor·ing, co·au·thors
To be a collaborating or joint author of: "He and a colleague . . .
 of "The 22 Immutable IMMUTABLE. What cannot be removed, what is unchangeable. The laws of God being perfect, are immutable, but no human law can be so considered.  Laws of Marketing" and "The New Positioning."

Attendees can register for the Los Angeles Times Small Business Strategies Conference on-site: $99 for two days, $70 for a one-day pass or $5 for an exhibit-hall-only pass. Registration information is available at 800/350-3211 or www.latimes.com/sbsc.

Interview Opportunities

News organizations will have the opportunity to interview speakers, panelists and Times small-business experts during the conference.
COPYRIGHT 1998 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 1998, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

 Reader Opinion

Title:

Comment:



 

Article Details
Printer friendly Cite/link Email Feedback
Publication:Business Wire
Date:Oct 16, 1998
Words:279
Previous Article:Ackerman, Link & Sartory, P.A. Announces Securities Class Action.
Next Article:IBM Printing Systems Company Selects Emulex for Fast Ethernet Printer Server.



Related Articles
EDITORIAL MORE COPS, LESS CRIME RECENT EXPERIENCE CONFIRMS COMMON SENSE.
CSUN NOTEBOOK: BIG SKY OPEN TO 10TH MEMBER?
ALASKA WINDS BLOW INTO TOWN FOR THE HOLIDAY.
WITH HEAT CLINGING TO AREA, BY THE SEA'S THE SPOT TO BE.
OUTPOST.
SANTA CLARITA: BRIEFLY : MAN DIES AFTER SHOOTING.
LOCAL NOTES : WAVES NAME GOLF COACH.
BRIEFLY MAN SHOT, KILLED NEAR 405 FREEWAY.
PROJECT PLAYHOUSE MINI-MANSIONS BENEFIT HOMELESS.

Terms of use | Copyright © 2012 Farlex, Inc. | Feedback | For webmasters | Submit articles