ADVISORY/Learn How SDL International Is Globalizing eBusiness.Assignment Desks ADVISORY ... for Thursday (May 18) --(BUSINESS WIRE) MEDIA ADVISORY "If you're not everywhere, you're nowhere" - Business 2.0 Learn How SDL (Specification and Description Language) A modeling language used to describe real time systems. It is widely used to model state machines in the telecommunications, aviation, automotive and medical industries. International Is Globalizing eBusiness WHAT: Internet Globalization globalization Process by which the experience of everyday life, marked by the diffusion of commodities and ideas, is becoming standardized around the world. Factors that have contributed to globalization include increasingly sophisticated communications and transportation Breakfast Seminar WHEN: Thursday, May 18, 2000 8:00 am - 10:30 am WHERE: The SoHo Grand Hotel, 310 West Broadway, New York City New York City: see New York, city. New York City City (pop., 2000: 8,008,278), southeastern New York, at the mouth of the Hudson River. The largest city in the U.S. SEMINAR FOCUS: In Europe alone, it is estimated that in order to reach 70 percent of Internet users Internet user n → internauta m/f Internet user Internet n → internaute m/f , Web content must be translated into at least five languages. And non-English Internet activity is predicted to quadruple quad·ru·ple adj. 1. Consisting of four parts or members. 2. Four times as much in size, strength, number, or amount. 3. Music Having four beats to the measure. n. over the next three years. The expected growth of the Internet and related e-business will require considerable investment in globalization solutions, not only to transact An earlier e-commerce system for the Web from Open Market that included order capture and secure order fulfillment using credit cards, ecash and other payment systems. It included customer service and subscription administration capabilities as well as an integrated database for reporting e-commerce in Europe but also in other areas of the world such as China and the Far East. SDL International offers Web update software that provides localized translation in every market a company needs to be in. SEMINAR HIGHLIGHTS: Industry experts presenting during the seminar will include: - Mark Lancaster, chairman and CEO of SDL International, a globalization solutions provider for multinational businesses, will speak about the importance to companies of building an international presence and will demonstrate SDLWebFlow, SDL's leading-edge multilingual content management system for maintaining frequently-updated Websites. - Ben Sargent, localization and globalization practice manager for iXL, a strategic Internet professional services company, will discuss localization and globalization issues that companies need to consider in implementing a global e-commerce offering. - Jim Intravia, channels director for Interwoven, an enterprise-class content management solutions firm, will address content management systems for maintaining multilingual Websites. About SDL International SDL International is a leading provider of globalization solutions comprising e-commerce, Website and product localization Customizing software and documentation for a particular country. It includes the translation of menus and messages into the native spoken language as well as changes in the user interface to accommodate different alphabets and culture. See internationalization and l10n. , translation services and development of multilingual management tools. SDL combines state-of-the-art technology with a full range of in-house translation and engineering services to serve clients in a variety of industries, including e-commerce, enterprise resource planning See ERP. (application, business) Enterprise Resource Planning - (ERP) Any software system designed to support and automate the business processes of medium and large businesses. and telecommunications. SDL is also a premier developer of language technology tools, SDLWebFlow and SDLX Translation Memory among them. For more information on SDLWebFlow or SDL International, please visit www.sdlintl.com. For more information about business globalization or to schedule an interview, please contact Procter Lippincott or Melissa LoVerme at 212/620-7100. |
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