ADVISORY/LADWP and UCLA In 'Frenzy' for Football Fun with North Hollywood Youth.

News/Assignment Editors

ADVISORY...for Saturday (Nov. 9)

--(BUSINESS WIRE)

What: For the fifth consecutive year, the Los Angeles Department of
      Water and Power (LADWP) has teamed up with UCLA to offer the
      community "Football Frenzy" program - a citywide football skills
      competition for boys and girls ages 7-15. Local radio sports
      personality Vic "The Brick" Jacobs will be on-hand to provide
      motivation and tips to the youngsters.

      This Saturday's event will put the young athletes' skills to the
      test in passing, kicking, and punting competitions. The winners
      of this community football competition will have the chance to
      compete in a final event on the Rose Bowl field prior to the
      UCLA vs. USC game on November 23.

When: Saturday, November 9, 2002
      10:30 a.m. - 1 p.m.

Who: -- Local radio sports personality Vic "The Brick" Jacobs
     -- Approximately 100 young football fans from across Los Angeles
     -- LADWP representatives

Where: North Hollywood Recreation Center
       11430 Chandler Boulevard
       Los Angeles, CA 91601 (Thomas Bros. 562; H2)

Photo Op: -- Elementary and junior high school-age students
             punting, passing and kicking footballs with help from
             local radio sports personality Vic "The Brick" Jacobs.

          -- Contest participants and City residents visiting the
             LADWP Children's Booth to learn about water conservation,
             energy efficiency, and other LADWP programs.

Why: The "Football Frenzy" program is one of many programs and events
     that the LADWP sponsors to demonstrate its commitment to the
     community it serves and the children of Los Angeles.