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ADVISORY/IOMED's Numby Stuff to be Featured On NBC-TV Prime Time Medical Drama.


--(BW HealthWire)--

NEWS MEDIA ALERT

WHAT: Televisions' Top-rated, Prime Time Medical Drama to Feature

Painless Needle Sticks Using Numby Stuff(R), a Quick

Needle-Free Method to Numb the Skin

WHEN: Thursday, Oct. 29, 1998

Check local listings for airtime

WHERE: NBC-TV

Parents, children and anyone who cringes at the sight of a needle will want to tune in to television's top-rated medical drama this week when Numby Stuff makes its television debut. Numby Stuff is a quick, needle-free method for numbing the skin and eliminating the pain associated with needle sticks and other local dermal dermal /der·mal/ (der´mal) pertaining to the dermis or to the skin.

der·mal or der·mic
adj.
Of or relating to the skin or dermis.
 procedures. Numby Stuff, manufactured and marketed by Salt Lake City-based IOMED, Inc., (AMEX AMEX

See: American Stock Exchange
:IOX IOX Iomed, Inc. (stock symbol) ) is a recent, real-life advancement in pain management for all patients, including kids.

What makes Numby Stuff so revolutionary?

- Needle-free method of delivering anesthesia directly into the

skin using a mild, low-level electric current from a small,

battery-powered dose control supply unit - Numbs treatment area within 10-15 minutes -- and it stays numb

for up to an hour - Anesthesia penetrates skin up to a depth of 10 millimeters - Currently used in pediatric pediatric /pe·di·at·ric/ (pe?de-at´rik) pertaining to the health of children.

pe·di·at·ric
adj.
Of or relating to pediatrics.
 pain management for local dermal

procedures such as:

- IV placements

- Peripherally inserted central catheter A peripherally inserted central catheter- (PICC or PIC line) is a form of intravenous access that can be used for a prolonged period of time, e.g. for long chemotherapy regimens, extended antibiotic therapy or total parenteral nutrition.  (PICC PICC Peripherally-inserted central catheter Critical care An IV catheter inserted in the superior vena cava for long-term infusion of bolus or continuous delivery of therapeutics or TPN–drugs, fluids, nutrients, chemotherapy. Cf Catheter. ) insertions

- Lumbar punctures

- Implanted port access

- Fine needle or skin biopsies

For more information, please contact Stephanie Miller at smiller@ppch.com or David Smith at dsmith@ppch.com or at 1-800-409-9346.
COPYRIGHT 1998 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 1998, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Article Details
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Publication:Business Wire
Geographic Code:1USA
Date:Oct 27, 1998
Words:227
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