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ADVISORY/HWB Inc. Unveils the Mobile Suit Gundam Invasion Tour Truck in Los Angeles.


News/Assignment Editors

ADVISORY ... for Tuesday Tuesday: see week.  (July 10)

--(BUSINESS WIRE)

HWB HWB Handwörterbuch (German: concise dictionary)
HWB House Waybill (shipping)
HWB Hot Water Boiler
HWB Howitzer Battery
HWB Hazardous Recreational Water Body
HWB Hardware Book
 Inc.


WHO:  -- Yvette Brown, HWB Inc. Managing Partner
      -- Shari Nomady, HWB Inc. Managing Partner

WHAT:  HWB invites the media to join Yvette Brown and Shari Nomady,
       HWB Managing Partners, as they unveil the Mobile Suit Gundam
       Invasion Tour Truck in Los Angeles created for Bandai America.
       Brown and Nomady will introduce the truck for their first and
       only presentation with a behind-the-scenes look at the truck
       and how their company designed, built, and managed this truck
       tour.

WHEN:  Tuesday July 10, 2001, 11 a.m. - 3 p.m. PDT

WHERE: El Dorado Park
       2800 Studebaker Rd. (crosses near Spring St.)
       Long Beach, CA

WHY:   This 25-market mobile marketing launch of Gundam is Bandai
       America's first major awareness and marketing campaign in the
       United States and Canada to promote an underground cult
       classic and Japanese phenomenon to mainstream America.

PRESS
AGENDA:
       11 a.m.      Introduction by Brown and Nomady
       11:15 a.m.   Corporate and media truck tours begin
       12 p.m.      Lunch
       1 p.m.       El Dorado summer day camp kids (ages 5-12) tour
                    truck
       2 p.m.       Behind-the-scenes look at the making of the truck
                    by Brown and Nomady: Mobile Marketing in the 21st
                    Century
       2:30 p.m.    Press Q&A

RSVP:  Jeff West, Event Manager, 949/975-8100 Ext. 511
       jwest@hwbpromo.com

NOTE:  All members of the media must RSVP by Monday July 9 at 3 p.m.
       PDT to tour the truck, be seated in the VIP section, and
       attend the Q&A session. Brown and Nomady will be available
       for interviews after Press Q&A, starting around 3 p.m. until
       4 p.m.


For Further Information

If you are unable to attend the event, you may request further information from Jeff West Jeffrey Harold West (born April 6, 1953 in Wheeling, West Virginia) is a former National Football League punter and tight end from (1975-1985) for three teams. He currently lives in Redmond, Washington with his wife and two daughters.  by calling 949/975-8100 Ext. 511 or e-mailing jwest@hwbpromo.com. Photos of the event will be made available.

HWB is a full-service marketing firm consistently ranked among the top 100 promotional agencies in the United States United States, officially United States of America, republic (2005 est. pop. 295,734,000), 3,539,227 sq mi (9,166,598 sq km), North America. The United States is the world's third largest country in population and the fourth largest country in area.  since 1991, two years after its inception. The agency designs dynamic, highly targeted programs for each client by integrating strategic concept development, striking promotional design and copy, and superior promotional production, online with cutting edge Web design and offline with unconventional marketing programs. Visionary 1. visionary - One who hacks vision, in the sense of an Artificial Intelligence researcher working on the problem of getting computers to "see" things using TV cameras. (There isn't any problem in sending information from a TV camera to a computer.  promotions have garnered the agency two Reggie awards and coverage in numerous trade magazines including PROMO pro·mo  
n. pl. pro·mos Informal
A promotional presentation, such as a television spot, radio announcement, or personal appearance.
 and Brand Week. Clients range from entrepreneurial en·tre·pre·neur  
n.
A person who organizes, operates, and assumes the risk for a business venture.



[French, from Old French, from entreprendre, to undertake; see enterprise.
 enterprises to Fortune 500 conglomerates A Conglomerate is the term used to describe a large corporation that consists of diverse divisions. Conglomerate companies tend to be large multinational corporations with operations in multiple regions of the world.  such as Mattel, Makita Tools, Sage Software, WorldLink Insurance Services, ePartners, and Mitsubishi Motors Mitsubishi Motors Corporation (三菱自動車工業株式会社  .

Visit HWB on the World Wide Web at www.hwbpromo.com.
COPYRIGHT 2001 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2001, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:Jul 6, 2001
Words:433
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