ADVISORY/Green Light and Red Flags: FTC Rules of the Road for Advertisers Workshop, January 14, 2003 in Chicago.

Business & News/Assignment Editors

ADVISORY...for Tuesday (Jan. 14)

--(BUSINESS WIRE)

What:           Green Lights and Red Flags:
                Federal Trade Commission (FTC) Rules of the Road for
                Advertisers

When:           Tuesday, January 14, 2003 from 9 AM - 4:30 PM

Where:          Drake Hotel, 140 E. Walton Place, Chicago, IL

Registration:   The $95 admission fee includes lunch and a CD-ROM of
                all workshop materials. Seating is limited -- please
                register early at http://www.ftc.gov/chicagoadseminar


Sponsors:       Federal Trade Commission, Electronic Retailing
                Association, Promotion Marketing Association, Inc. and
                the Better Business Bureau Serving Chicago and
                Northern Illinois, Inc.

Media Info:     Members of the editorial press must register in
                advance in order to be admitted. Please contact Jill
                Z. McBride, ERA Public Relations 513-231-5115,
                [e-mail]

On Tuesday, January 14, 2003 the Federal Trade Commission (FTC) and national experts will convene in Chicago for Green Lights & Red Flags: FTC Rules of the Road for Advertisers, a one-day back-to-basics workshop about complying with truth-in-advertising laws.

Green Lights & Red Flags will feature an impressive roster of marketers and attorneys discussing:

-- The Ins and Outs of Ad Substantiation

-- The Bottom Line on Fine Print: Effective Disclosures in Advertising

-- The Latest Word on the Telemarketing Sales Rule and National Do-Not-Call List

-- Rebates, Free Offers, and Other Product Promotions

-- DOT.COMpliance: Special Considerations for E-tailers

-- What to Do if the FTC or State Attorney General Comes to Call

-- Industry Self-Regulation: Resolving Disputes Without Litigation

Special Lunch Speaker:

Lee Peeler, Deputy Director of the FTC's Bureau of Consumer Protection