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ADVISORY/Google Makes Drive Time Easier With Live Traffic Updates Through Google Maps for Mobile.


In the WHEN section of release the date should read Tuesday Tuesday: see week. , July July: see month.  25, 2006 (sted Tuesday, June June: see month.  25, 2006).

The corrected release reads:

GOOGLE (Google, Mountain View, CA, www.google.com) The largest search engine on the Web, founded by Larry Page and Sergey Brin, two Stanford University students. In 1996, they developed their "BackRub" search engine, named after its unique page ranking method (explained below).  MAKES DRIVE TIME EASIER WITH LIVE TRAFFIC UPDATES THROUGH GOOGLE MAPS Google Maps (for a time named Google Local) is a free web mapping service application and technology provided by Google that powers many map-based services including the Google Maps website, Google Ride Finder and embedded maps on third-party websites via the Google Maps  FOR MOBILE
WHO:      Google

WHAT:     Launch of live traffic updates in Google Maps for mobile

WHERE:    http://mobile.google.com
          NOTE: For b-roll or video footage of Google Maps for
          mobile, please visit www.thenewsmarket.com/google.
          Screenshots of GMM available on request.

WHEN:     Tuesday, July 25, 2006

WHY:      Summer's here and people across the country are hitting
          the highways in record numbers. Whether you're traveling
          for fun or for work, Google has a product update that's
          designed to make your drive time easier.

          Today Google announced an update to Google Maps for mobile
          that will enable consumers in the U.S. to view
          comprehensive information on traffic conditions in more
          than 30 major metropolitan areas - and partial information
          in many others - right from their mobile devices.

          After downloading Google Maps for mobile through their
          mobile phone's web browser, users simply move to the
          desired location within the application and select "show
          traffic" in the menu. The most up-to-date traffic
          information will be sent directly to the users' mobile
          device, and will highlight the conditions on the covered
          commuter routes using red, yellow, and green overlays.

          In addition, when mobile phone users search for driving
          directions, they will now see the expected drive time as
          well as any unexpected traffic delays, making travel
          planning much easier and more effective. And another new
          feature - the ability to store their favorite searches and
          driving directions - will allow users to access frequently
          used routes and compare traffic conditions on them.

          To download Google Maps for mobile, users simply visit
          google.com/gmm from their phone's web browser.

          Also today, Google announced that users now have the
          ability to customize the content that appears on the
          mobile version of their Personalized Homepage, making it
          even easier for mobile phone users to quickly get the
          information they need when away from their computers.

          When users log in to Personalized Home on their desktop
          and click on the "mobile" link, they will be able to
          customize the content they see the next time they log on
          to their Personalized Home on their mobile device. Not
          only can they customize content, but users can also
          specify the order in which content on their mobile device
          appears.

COPYRIGHT 2006 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2006, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:Jul 25, 2006
Words:404
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