ADVISORY/Global Research Findings on Surviving and Thriving in the New Economy to be Announced on Wednesday, January 24 by the Economist Intelligence Unit and Towers Perrin.

Business Editors

ADVISORY...for Wednesday (Jan. 24)

--(BUSINESS WIRE)

Strategies that Brought Companies Success in the Old Economy

May No Longer Deliver High Performance in the New Economy

Rapidly Changing Technology and the Importance of Intellectual

Capital Are Transforming Operating Conditions for Business

The study, Business, People and Rewards: Surviving and Thriving in the New Economy, explores business strategy, people practices and reward structures. The challenge now for companies lies in optimizing the value of their human capital - attracting, retaining and engaging the talent that can deliver a winning value proposition in an ever-shifting business landscape.

Conducted with senior executives and managers at global corporations in North America, Europe and Asia, the study explores the following questions:

-- What are the key drivers of change in the new economy? What defines winning
organizations and sets them apart?

-- What differentiates companies pursuing new business models?

-- What workforce challenges do companies face now and in the future? How do
those challenges affect business results?

-- How are companies reshaping reward systems to support emerging business
strategies and people challenges?

-- Do high-performance companies employ different strategies? What insights can
be gained from them?

Emmett Seaborn, leader of the Towers Perrin global Total Rewards consulting group, and Jackie Wiles, Project Manager for the Thought Leadership Division of the Economist Intelligence Unit, are experts on the research findings and are available for additional commentary. Copies of the executive summary report will be available.

FOR A COPY OF THE REPORT OR TO SCHEDULE SPOKESPERSON INTERVIEWS, CONTACT: Joe Conway, Towers Perrin Media Relations at 914/745 - 4175; e-mail: [e-mail]; or Jackie Wiles, the Economist Intelligence Unit at 212/554 - 0669; e-mail: [e-mail].