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ADVISORY/Geocast Network Systems Highlights Progress at NAB 2000 in Las Vegas; Geocast Demonstrations With Harris, DiviCom and SkyStream.


Business Editors, Technology Writers

NAB2000

ADVISORY...For April 9-13

--(BUSINESS WIRE)

Who: Geocast Network Systems, Inc.

What: Geocast demonstrations and executive interviews

Where: NAB 2000 in Las Vegas Las Vegas (läs vā`gəs), city (1990 pop. 258,295), seat of Clark co., S Nev.; inc. 1911. It is the largest city in Nevada and the center of one of the fastest-growing urban areas in the United States. , Nevada

-- Geocast booth in the Broadcast Sales Exhibit Hall Sunday,

April 9th through Tuesday, April 11th in the Hilton Pavilion

-- Harris Corporation Harris Corporation NYSE: HRS is an international communications equipment company that produces wireless equipment, electronic systems, and both terrestrial and spaceborne antennas for use in the government, defense, and commercial sectors.  exhibit booth L6524 in the Las Vegas

Convention Center

-- DiviCom exhibit booth S5539 in the Sands Expo The Sands Expo and Convention Center, at 1.2 million square feet (110,000 m²), is the second largest convention center in the Las Vegas, Nevada area. It opened in 1990 across the street from the original Sands Hotel.  Center

-- SkyStream exhibit booth I7433 in the Sands Expo Center

When: April 9-13, 2000

Background: Geocast Network Systems, Inc. (www.geocast.com) is

bringing personalized, high-quality programming, information,

entertainment and commerce to the PC for the first time via

digital TV signals. Geocast is the only company providing an

end-to-end solution (jargon) end-to-end solution - (E2ES) A term that suggests that the supplier of an application program or system will provide all the hardware and/or software components and resouces to meet the customer's requirement and no other supplier need be involved.

Compare: turn-key solution.
 for digital broadcasting Digital broadcasting is the practice of using digital data rather than analogue waveforms to carry broadcasts over television channels or assigned radio frequency bands. It is becoming increasingly popular for television usage (especially satellite television) but is having a  to the PC, enabling

broadcasters to leverage their investments in digital TV. To

achieve this, Geocast is implementing a four-pronged strategy

focused on platform (the Geocast receiver), transport (building a

broadcast network that leverages spare digital broadcast

capacity), content (programming, entertainment, information and

commerce) and technology (software system).

Geocast has agreements with leaders in the broadcast, programming

and consumer electronics industries. These partnerships include

Hearst-Argyle Television, Inc., Electronic Arts, Belo Corp.,

Liberty Media Group, THOMSON multimedia, Allbritton Communications

and Royal Philips Electronics.

Headquartered in Menlo Park, California Menlo Park is a city in San Mateo County, California in the United States of America. It is located at latitude 37°29' North, longitude 122°9' East. Menlo Park had 30,785 inhabitants as of the 2000 U.S. Census. , Geocast is backed by the

premier venture capital firms Name Location Founding date Managing Partners/Directors Specialty Capital managed
5AM Ventures Menlo Park, CA; Waltham, MA 2002 John Diekman, PhD (managing partner), Scott Rocklage, PhD (managing partner), Andrew Schwab (managing partner) life sciences $200M [1]
 of Mayfield Fund, Kleiner Perkins

Caufield & Byers and Institutional Venture Partners.

Interviews: Geocast executives will be available for press interviews

by appointment. To schedule an appointment contact Melanie

Alliston of MacKenzie Kesselring, Inc. at 503/225-0725 or

melaniea@mkinc.com.
COPYRIGHT 2000 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2000, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Geographic Code:1USA
Date:Mar 29, 2000
Words:257
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