ADVISORY/Genex Sites Dominate Film/Film Industry Category in South by Southwest Interactive Festival's Website Competition.

Entertainment Editors

ADVISORY...for Friday - Tuesday (March 7-11)

--(BUSINESS WIRE)

        L.A.'s Largest Internet Consulting and Development Firm
                 Garners Three Out of Five Nominations


What:  Genex -- Southern California's largest Internet consulting and
       development firm -- dominated the Film and Film Industry
       Website Competition nominations for this year's South by
       Southwest Interactive Festival, creating three out of the five
       sites in the category. Genex sites for "Terminator 3,"
       "IceAge" and "Minority Report" each received a nomination for
       the award, which honors the best in Web destinations for the
       filmmaker, filmgoer and film fan.

Who:   After establishing its entertainment practice in 2000, Genex
       (www.genex.com) has steadily built a reputation as a major
       player in Hollywood, creating immersive and experiential
       Websites for blockbuster films from six of the seven major
       studios. Each Genex film site remains an on-point, online
       extension of the franchise.

       Having picked up a Clio last year for its work on Fox's
       "IceAge" site, Genex has quietly been busy -- exceptionally
       busy -- as the kind of organization to which the studios
       increasingly turn to get it done right. The company has since
       created campaigns for Universal's "About a Boy," Warner Bros.'
       "Insomnia," and Fox's "Daredevil" and "Solaris," among others.

       Genex CEO Walter Schild and practice head Taj Tedrow believe
       that the players in Hollywood are beginning to recognize the
       need for more thoughtful, integrated online marketing
       strategies, and they're convinced that Genex is in the right
       place, at the right time, to make a difference. For a closer
       look at Genex, we'd be delighted to schedule an interview with
       Schild or Tedrow at your earliest convenience.

When:  March 7-11, 2003: The South by Southwest (SXSW) Interactive
       Festival is one of the world's premier conferences covering
       convergent technology. The four-day, five-night event draws
       web developers, content creators and new media pioneers from
       across the country and around the globe. Winners of SXSW's
       Website Competition will be announced at the SXSW Web Awards
       ceremony on Sunday evening, March 9.

Where: The South by Southwest Interactive Festival is held in the
       Austin Convention Center, 4th St. at Trinity, Austin, TX. The
       festival's site and information on the SXSW Website
       Competition are at www.sxsw.com. You are welcome to learn more
       about Genex at www.genex.com.