ADVISORY/Forrester Research Automotive Summit.Business/Technology Editors ADVISORY...for Tuesday-Wednesday (Feb. 18-19) --(BUSINESS WIRE) Forrester Research Forrester Research is an independent technology and market research company that provides its clients with advice about technology's impact on business and consumers. Corporate facts
in full National Association of Securities Dealers Automated Quotations U.S. market for over-the-counter securities. Established in 1971 by the National Association of Securities Dealers (NASD), NASDAQ is an automated quotation system that reports on :FORR FORR Friends of the Russian River FORR Freedom of the Road Riders (Motorcyclists) FORR Flight Operations Readiness Review )
WHAT: Forrester Research Automotive Summit, "Between Push And
Pull: The New Demand-Driven Auto Industry"
Faced with well-informed consumers, fierce competition,
and chronic vehicle surpluses, the pressure is on OEMs to
change the way they do business. Becoming responsive to
real end-customer demand will require a move from the
traditional mass production mentality to an adaptive,
flexible business model that is supported by adaptive,
flexible, and integrated systems.
Key Takeaways:
This one-day Summit will focus on achieving a real-time
response to consumer demand, reduced inventories,
decreased time-to-market, and reduced marketing and
incentive costs. Ultimately, demand-driven OEMs will open
a sizeable lead over slow-to-respond competitors by
learning:
-- Which technologies will accelerate the move to a
demand-driven model.
-- How OEMs can overcome people and process obstacles.
-- Which OEMs are leading the way and what are they
doing.
WHEN: February 18-19, 2003
February 18, 6:00-8:00 p.m. Registration and
Networking Reception
February 19, 8:30 a.m.-4:45 p.m. Speaker Presentations
WHO: Featured speakers include:
-- Lloyd Hansen, Vice President, Revenue Management, Ford
Motor Co.
-- Cherri M. Musser, Process Information Officer, Supply
Chain, and Chief Information Officer, e-GM, General
Motors
-- Greg O'Neill, President and Chief Operating Officer,
Mitsubishi Motor Sales of America
Panel discussion includes:
-- Lee Sage, Vice President and General Manager,
Automotive Business, Trilogy Software
-- Thad J. Dungan, Vice President, Solutions Consulting,
Automotive and Industrial, Manugistics
-- John P. McGlynn, Senior Director, Automotive
Solutions, Oracle Corp.
Featured Forrester analysts include:
-- Emily Nagle Green, Managing Director, North America
-- Baby Shetty, Principal Analyst
-- Mark Dixon Bunger, Senior Analyst
-- Navi Radjou, Senior Analyst
WHERE: The Century Plaza Hotel
2025 Avenue of the Stars
Los Angeles, CA 90067
Phone: +1 310/277-2000
For complete Event information, please visit:
http://www.forrester.com/Events/Overview/0,5158,531,00.html
If you are not a member of the press and you cannot attend
this Event, please call Forrester at +1 617/613-5905 for
more information on an Event Webcast.
MEDIA: To request interviews and register for the Event, please
provide your full contact information to:
|
|
||||||||||||
Printer friendly
Cite/link
Email
Feedback
Reader Opinion