ADVISORY/Finally - Something You Can Do To Combat Terrorism; Join Save One Person, Save The World To Save Lives On 9-10 To Honor Lives Lost On 9-11.

Business Editors

ADVISORY...for Tuesday (Sept. 10)

NEW YORK--(BUSINESS WIRE)--Sept. 6, 2002

Save One Person, Save the World:

A Movement that Maximizes Media Impact and Celebrity Influence

to Effect Positive Change

  When/Where:  TUESDAY, SEPTEMBER 10, 2002  (11:00 a.m. to 10:00 p.m.)
               Free to public
               NOON --- Speeches by victims, celebrities and
               politicians

               Cocktail Party fundraiser: 6 p.m. - 10 p.m. ($40 in
               advance for cocktail reception, $45 at the door to rsvp
               by phone call 212-472-5847)

  Art Life Gallery (Ron Agam's art/photography studio)155 Avenue of
  the Americas, Fifth Floor, Between Spring & Broome St. in Soho
  (Directions: 212-206-0333)

  Who:   SAVE ONE PERSON, SAVE THE WORLD (www.saveoneperson.org) is a
         new non-denominational consortium under the banner of The
         Meaningful Life Center (a non-profit organization) that began
         as an awareness campaign following 9/11 to show how each
         individual can help another and ultimately, save a life.

  What:  Save One Person, Save the World is holding its launch event
         on September 10 in NYC, with a collective charity gathering
         of 20 different charities (sort of like a trade show!), where
         the public can go & give blood, get tested for bone marrow
         compatibility, volunteer for food drives, & learn the many
         ways that they can help save one life.

  Why:   To empower individuals and channel the emotional damage of
         terror around the globe into a revolution of good and
         positive action, and to show people that if they help one
         person, it will actually save thousands, through a
         `chain-letter' affect.

    Photo Ops: All My Children's Robin Mattson; Spiritual guru Simon
Jacobson, author of best-selling "Toward a Meaningful Life"; Robyn
Walensky, CBS news anchor and Co-Editor of "Covering Catastrophe" -
Broadcast Journalists Report 9-11; Cheryl Shames, who will speak
briefly about the loss of her 27 year old brother- Andrew Steven
Zucker at the WTC, and about what he'd think of elevating his soul by
reaching out and helping others in need; Rafael Collazo, Vice
President of Latino Officers Association who was stuck in WTC for
several hours; and Lauren Finkelstein, founder of Save One Person,
whose life was spared in the Jerusalem Sbarro attack.

    Participating Charities at the Event:

-        The Gift of Life Registry, learn about bone marrow
         compatibility
-        The New York Organ Donor Network, looking for a kidney for a
         child.
-        The Firefighters National Trust, helps families of fallen
         firefighters nationally
-        Kids for Kids, providing emotional support to victims of
         terror.
-        The Doe Fund, finding jobs for NYC's homeless.
-        Covenant House, Taking kids off the streets to give them a
         second chance
-        Citigroup Relief Fund
-        Nvision Arts- Collecting musical instruments for
         underprivileged and talented children
-        New York Blood Center, Citymeals on Wheels...and more...