ADVISORY/Fashionchain.com Launches Newly Designed b2b Site; Digital Marketplace Creates Value in the Global Apparel Supply Chain.

Business/Technology & Fashion Editors

NEW YORK--(BUSINESS WIRE)--August 9, 2000

Who: Fashionchain (www.fashionchain.com), a division of apparel and
    softgoods supply chain management leaders Essentus;

What: Announce the re-design of the fashionchain Web site and b2b
    exchange for apparel and softgoods vendors, increasing
    functionality and enhancing the site's user interface;

When: The new design can be viewed at www.fashionchain.com and
    contains information about how fashionchain customers, such as
    Maidenform and Loewe, are benefiting from the use of fashionchain
    in their global supply chains.

Details: Fashionchain, the premier b2b softgoods exchange, is designed
    to increase the efficiency and effectiveness of the supply chain
    through the combination of industry specific functionality and
    Internet technology. Fashionchain complements finished goods, raw
    materials, and component exchanges by providing visibility into
    and coordination of complex steps and numerous vendors in the
    softgoods supply chain. Fashionchain's capabilities include: web
    order and purchase order notification, a comprehensive e-store
    suite, document sharing and e-collaboration, web inquiry and
    analysis and sourcing and merchandising features. For more
    information, please visit www.fashionchain.com.