ADVISORY/Eyes Need Screening From the Sun, Too.

Business & News Editors/Health & Medical Writers

ADVISORY...

--(BW HealthWire)

WHO:    Harvey Brown, MD, Opthalmology, at the Kaiser Permanente
        Harbor City Medical Center

WHAT:   Eye Care Message - Sunglasses can make the difference

          The official start of summer is June 21st and anybody out of
        doors during daylight hours needs to make sure that their eyes
        are protected from the summer's intense ultraviolet (UV)
        light.

          Over time, UV rays can cause cumulative eye damage leading to
        cataracts and other eye disorders, some of which can lead to
        blindness.

          Kaiser Permanente opthamologists are encouraging people to
        wear 100% UV rated, wrap-around sunglasses and hats that
        shade the face when outdoors, particularly between the hours
        of 10 a.m. to 3 p.m.

WHY:    Sunglasses are an eye health necessity, not an accessory

WHEN:   Dr. Harvey Brown can be scheduled for interviews with the news
        media.

VISUAL: Man-on-the-street interviews in a sunny place (Santa Monica,
        Third Street Promenade). People of various ages trying on
        sunglasses. Sampling sunglasses without and without UV labels.

WHERE:  Harbor Medical Center, Opthalmology Department
        5825 S. Vermont Ave., Harbor City, CA 90710