ADVISORY/Experts Available to Comment on the High Cost for War Coverage by News Media.Business Editors ADVISORY... --(BUSINESS WIRE)--Oct. 22, 2001 TOPIC: Not only are news companies and their owners faced with lower ad revenue, but most have to find a way to budget for the resources it takes to cover the war on terrorism, according to an article by The New York Times. Wall Street analysts and other experts estimate that U.S. news companies may have already spent $100 million more than their previous budgets to cover the war. This comes in addition to the $500 million loss in advertising revenue by television networks that provided 24-hour news coverage during the immediate days following the Sept. 11 attacks. EXPERTS: ExpertSource can offer several highly qualified experts to comment on this story: Mr. Dan Hammond is the publisher and CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. of the Publishing Group of America. Mr. Hammond, a seasoned executive with experience at several Fortune 500 companies has a depth of knowledge in publishing, advertising, magazines, newspapers, sales and small-town America. As CEO and publisher of Publishing Group of America, he has created a successful magazine, American Profile, which has provided advertisers with a new advertising vehicle to reach C&D markets and regional content for community newspaper readers. PR: Nancy DeKalb (ndekalb@kvbpr.com, 615/248-8202). Ms. Caroline Oberg is CEO and president for ODAC ODAC Old Dominion Athletic Conference ODAC Oracle Data Access Components ODAC Oil Depletion Analysis Centre ODAC Oncologic Drugs Advisory Committee ODAC Open Democracy Advice Centre ODAC Open Document Architecture Consortium ODAC Old Dominion Aquatic Club . Prior to founding ODAC in 1998, Ms. Oberg worked at Turner Broadcasting Systems Turner Broadcasting System, Inc. (often abbreviated TBS Networks or TBS, inc.) is the company managing the collection of cable networks and properties started by Robert Edward "Ted" Turner from the mid-1970s to the late-1990s. and Ring Radio in sales, programming and general management positions. Caroline Oberg sits on the Broadcast adXML Agency Membership Committee; Broadcast adXML is an international, open standard organization, which is setting the XML-based format both on-line and off-line advertising e-commerce e-commerce, commerce conducted over the Internet, most often via the World Wide Web. E-commerce can apply to purchases made through the Web or to business-to-business activities such as inventory transfers. . Ms. Oberg's areas of expertise include advertising/media and ad-commerce. 617/423-7111, x111, caroline@odac.com; PR: Molly molly see mare hinny. McCuskey (molly@odac.com, 617/423-7111 x120). Ms. Toni Knight is the founder and president for WorldLink, LLC (Logical Link Control) See "LANs" under data link protocol. LLC - Logical Link Control and iLink (two companies). Ms. Knight champions the growth of direct response via TV and the Internet into a truly mainstream marketplace. Knight has developed WorldLink into a leader in DRTV DRTV Direct Response Television (media) sales, with 100 network/station clients around the world. WorldLink serves as a direct link between advertisers and networks/stations. iLink, a new and separate firm, has been created to bring similar expertise and one-stop shop One-Stop Shop A company or a location that offers a multitude of services to a client or a customer. The idea is to provide convenient and efficient service and also to create the opportunity for the company to sell more products to clients and customers. ease to Internet sales. 323/965-3000, PR: Paul Schneider (pspr@worldnet.att.net). Dr. Dane S. Claussen, of Southwest Missouri State University Missouri State University is a state university located in Springfield, Missouri. It is the state's second largest university in student enrollment, second only to the University of Missouri. From 1972 to 2005, Missouri State was known as Southwest Missouri State University. , Department of Communication & Mass Media, is an expert regarding newspaper management, marketing and economics. 417/836-8719 ExpertSource cannot guarantee the immediate availability of these experts or their familiarity with this specific issue. ExpertSource, a collaboration of Business Wire and The Round Table Group, provides academic and industry experts to the media at no charge. Journalists are encouraged to submit queries to ExpertSource when seeking experts on specific subjects. An online registration form is available at http://www.businesswire.com/expertsource. Business Wire's Media Resource Center provides working journalists many free media services. Please visit the BW Media Resource Center at (www.businesswire.com/media) for more information. |
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