ADVISORY/Experts Available To Discuss Study Claiming Doctors Tend to Prescribe Higher-Priced Drugs.Business Editors ADVISORY... --(BUSINESS WIRE) TOPIC: A study published in the Journal of the American Medical Association JAMA: The Journal of the American Medical Association is an international peer-reviewed general medical journal, published 48 times per year by the American Medical Association. JAMA is the most widely circulated medical journal in the world. found doctors tend to prescribe newer, higher-priced drugs to patients with high blood pressure, which is costing the United States United States, officially United States of America, republic (2005 est. pop. 295,734,000), 3,539,227 sq mi (9,166,598 sq km), North America. The United States is the world's third largest country in population and the fourth largest country in area. more than $1 billion per year, according to an article by The Associated Press. Researchers found 40 percent of the drugs prescribed by doctors were different from the cheaper drugs recommended under medical guidelines. Researchers speculate pharmaceutical advertising may a reason why doctors are choosing more expensive drugs. EXPERTS: ExpertSource can offer several highly qualified experts to comment on this story: Mark Campbell, Pharm. D. is president and CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. of Innoviant Prescription Benefits Administrator. He can discuss the impact of generic drugs on the prescription benefits industry and how to find the lowest net cost of prescription benefits plans. PR Contact: Mary Haugen 612-677-1717 mhaugen@roepkepr.com Professor Michael E. Ernst, of the University of Iowa Not to be confused with Iowa State University. The first faculty offered instruction at the University in March 1855 to students in the Old Mechanics Building, situated where Seashore Hall is now. In September 1855, the student body numbered 124, of which, 41 were women. College of Pharmacy A college of pharmacy generally refers to a tertiary educational institution (or part of such an institution) which is involved in the education of future pharmacists and pharmaconomists. , is an expert regarding hypertension and drug therapy. He is co-director of the ambulatory blood pressure monitoring ambulatory blood pressure monitoring, n measurement of a patient's blood pressure at regular intervals while the patient carries out daily activities. referral service in the Family Care Center of the University of Iowa Hospitals and Clinics The University of Iowa Hospitals and Clinics (UIHC) is a 762-bed public teaching hospital and level 1 trauma center affiliated with the University of Iowa. UIHC is part of University of Iowa Health Care, a partnership between the University of Iowa Roy J. and Lucille A. . 319-384-7756 Dr. Bill Trombetta, of Saint Joseph's University, has published a book entitled "Customer Driven Marketing Strategy in the Pharmaceutical Industry" (Informa: London 2001). Bill's research interests include pharmaceutical strategy, product management, promotion and advertising, pricing, international, managed care and public policy. 215-369-9777 ExpertSource cannot guarantee the immediate availability of these experts or their familiarity with this specific issue. ExpertSource provides academic and industry experts to the media at no charge. Journalists are encouraged to submit queries to ExpertSource when seeking experts on specific subjects. An online registration form is available at http://www.businesswire.com/. |
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