ADVISORY/E3Expo 2004 Closes Today, Not Open to the Public.

Entertainment Editors/Business Editors/High-Tech Writers

ADVISORY...for Friday (May 14)

E3Expo 2004

--(BUSINESS WIRE)

WHAT:   E3Expo 2004, "Where Business Gets Fun," the world's premier
        trade event exclusively for industry professionals, is closing
        today. Please remind your viewers and listeners that the show
        is not open to the general public. If they would like to
        participate, they are welcome to visit the official E3Expo
        consumer Web site, www.e3insider.com, which features a
        "fan cam" that has unrestricted access to the entire show.

WHEN:   Today - May 14, 2004

WHERE:  Los Angeles Convention Center (LACC)

IMPORTANT NOTE:

        E3Expo 2004 is exclusively a trade event and not open to the
        general public. No one under 18 will be admitted, including
        infants. This policy is strictly enforced. WE APPRECIATE YOUR
        COOPERATION IN INFORMING YOUR AUDIENCE THAT THE GENERAL PUBLIC
        WILL NOT BE ADMITTED TO THIS EVENT.

MEDIA CREDENTIALS:

        Media who would like to participate in the final day of E3Expo
        2004 must bring photo identification and the necessary
        credential requirements (as outlined at
        http://www.e3expo.com/media_faq.cfm#question4) to the
        Media Center at the LACC West Hall, 2nd Floor, room 502.

WHO OWNS E3EXPO 2004:

        E3Expo is the world's premier trade show for computer and
        video games and related products. The show, now in its tenth
        year, is owned by the Entertainment Software Association
        (ESA), the U.S. association dedicated to serving the business
        and public affairs needs of the companies publishing
        interactive games for video game consoles, handheld devices,
        personal computers, and the Internet. For more information,
        please visit www.e3expo.com or www.theesa.com.