ADVISORY/Creative Marketing Tips for Business Owners at March 20th Direct Marketing Luncheon; Expert Marketers Talk about Ways to Increase Visibility and Sales.Business Editors ADVISORY...for Thursday Thursday: see week. (March 20) BOCA RATON Boca Raton (bō`kə rətōn`), city (1990 pop. 61,492), Palm Beach co., SE Fla., on the Atlantic; inc. 1925. Boca Raton is a popular resort and retirement community that experienced significant industrial development in the 1970s and 80s. , Fla.--(BUSINESS WIRE)--March 10, 2003
What: Direct Marketing Association Florida Chapter Monthly
Luncheon
When: Thursday, March 20, 2003. 11:30 a.m. to 1:30 p.m.
Where: Fort Lauderdale Westin Hotel, Cypress Creek just east of
I-95
Cost: $28 members and $38 non-members in advance; $33 and $43 at
the door
Register: www.fdma.org or 800-273-8703
Florida Florida, state, United States Florida (flôr`ĭdə, flŏr`–), state in the extreme SE United States. A long, low peninsula between the Atlantic Ocean (E) and the Gulf of Mexico (W), Florida is bordered by Georgia and marketers and business owners are invited to attend "The Power of Good Creative" on March 20th, featuring a distinguished panel of speakers. This stimulating luncheon program is part of the FDMA's "Strategies for Success" program series. Speakers include: - Ronald Brauner, Creative Director, Assurant Assurant is a Fortune 500 company headquartered in New York City. They are a provider of specialized insurance services. Web Site www.assurant.com Assurant Businesses Assurant Employee Benefits Assurant Health Assurant Solutions Group - Roger Sakolove, Creative Director, Starmark International, Inc. - Terry Shane, President, Westminster International - Jonathan Gouthier, Gouthier Designs Attendees will be exposed to real case studies, and frank, high-level discussions that will give them ideas to help grow their business. At March's program, "The Power of Good Creative", you will gain practical insights into the creation process, including answers to questions like: - What is Branding and why is it so important? - How do you develop effective direct response advertising? - What elements should be included in every advertisement? - Why is testing your creative ideas so important? - How do top creative teams plan, create, develop and roll out successful advertising campaigns? About the Direct Marketing Association Florida Chapter The Florida Chapter of the DMA (1) (Digital Media Adapter) See digital media hub. (2) (Document Management Alliance) A specification that provides a common interface for accessing and searching document databases. has over 300 members, including catalogers, Internet Internet Publicly accessible computer network connecting many smaller networks from around the world. It grew out of a U.S. Defense Department program called ARPANET (Advanced Research Projects Agency Network), established in 1969 with connections between computers at the retailers, financial services The examples and perspective in this article or section may not represent a worldwide view of the subject. Please [ improve this article] or discuss the issue on the talk page. providers, book and magazine publishers, book and music clubs, retail stores, industrial manufacturers and a host of other vertical segments. Visit www.fdma.org and www.the-dma.org for further information. The FDMA hosts luncheon meetings on the third Thursday of every month. |
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