ADVISORY/CEO of Bigfoot Interactive At Debut of INBOX 2004.Business Editors ADVISORY...for Thurs. (June June: see month. 3) INBOX An area in memory or on disk that holds received messages that have not been read or processed. Contrast with outbox. 2004 --(BUSINESS WIRE) Email Pioneer Al DiGuido Offers Tips and Techniques to Tap Full Potential of Customer Lists and Attributes
WHAT: INBOX 2004 debuts as the most comprehensive, in-depth
conference and show floor ever focused on email. 100+
experts in the field bring numerous special events and 50
conference sessions across 5 tracks: Email Infrastructure,
Business Management Email Clients, CRM & Marketing and
Email Security & Privacy.
***Key Panel Discussion***
Improve Use of Customer Lists and Preferences to
Build Customer Relationships
Thursday, June 3
8:00 - 9:00 a.m. PT
WHO: Bigfoot Interactive CEO, Al DiGuido joins an esteemed
panel of email veterans in a how-to session highlighting
the importance of collecting, enhancing and leveraging in
house lists to build targeted email communications that
drive marketing ROI and customer lifetime value. Al will
offer specific tips and techniques for list acquisition,
hygiene and data enhancement to improve the effectiveness
and efficiency of email initiatives. The panelists will
present a clear sense of how to use lists and key
attributes to boost the performance, delivery and success
of their email communications.
**Additional panelists include top executives from: Lyris,
Constant Contact and Exact Target. Christopher Knight, CEO
of EmailUniverse.com network will moderate.
WHERE: Marriott San Jose, San Jose, CA
WHEN: June 2-4, 2004
PRESS
CONTACTS: To arrange for an on-site interview with Al DiGuido on June
3rd, please contact: Amanda Cheslock at 212.446.1884 or
acheslock@sloanepr.com or Amy Shanks at 212.446.1894 or
ashanks@sloanepr.com
EVENT To register for INBOX, please contact Denise Miller at
CONTACT: 303-482-3045 or dmiller@thegoldengroup.net
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