ADVISORY/Brokaw, O'Brien, Russert, Lead Galaxy of TV Stars in Salute to NBC's Bob Wright at Golden Mike Award Ceremony.

Entertainment Editors

ADVISORY...for Feb. 24 (Monday)

--(BUSINESS WIRE)

        WHAT:   The top award of Radio & Television, the Golden Mike,
                presented by "NBC Nightly News" anchor Tom Brokaw, to
                NBC Chairman & CEO and GE (NYSE: GE) Vice Chairman Bob
                Wright. Presenters include Tim Russert (Moderator,
                NBC-TV's "Meet the Press"), Lilly Tartikoff (Mrs.
                Brandon Tartikoff), and the Wright family (Suzanne,
                Chris, Maggie and Katie). Entertainment by Conan
                O'Brien (host of NBC-TV's "Late Night with Conan
                O'Brien") and actress/singer Gloria Reuben.

        WHERE:  The Plaza Hotel, Fifth Avenue at Central Park South,
                NYC, Grand Ballroom.

        WHEN:   Monday, February 24, 2003, 6:30 pm reception, The
                Terrace Room, 7:30 pm dinner and award show, Grand
                Ballroom (black tie).

        WHO:    Bob Wright, Chairman & CEO, NBC; Vice Chairman &
                Executive Officer, GE
                Tom Brokaw, Master of Ceremonies
                Tim Russert, Lilly Tartikoff, the Wright family,
                Presenters
                Conan O'Brien, special live appearance
                Gloria Reuben, special guest artist

    ATTENDING:  Deborah Norville (anchor, "Inside Edition"), Jane
                Hanson and Maurice DuBois (anchors, WNBC/Ch. 4 "Today
                in New York"), Chuck Scarborough (anchor, WNBC
                NewsChannel 4) Lorne Michaels (creator, "Saturday
                Night Live"), Stone Phillips (anchor, "Dateline
                NBC"), Richard Belzer, Christopher Meloni, Mariska
                Hargitay (stars, "Law & Order: Special Victims Unit"),
                Dick Ebersol (chairman, NBC Sports), Susan Saint James
                (actress), David Faber, Liz Claman, Martha McCallum,
                Ron Insana, Sue Herera, Joe Kermen (anchors, CNBC),
                Max Weinberg (music director, "Late Night with Conan
                O'Brien").

    DETAILS:    Bestowed annually by the Broadcasters' Foundation for
                more than a quarter century, the Golden Mike honors
                outstanding contributions to radio and television. The
                Broadcasters' Foundation gives anonymous financial aid
                to radio and television personnel who have fallen on
                hard times through no fault of their own. The
                Foundation reaches out across the United States to
                identify and assist in cases of critical illness,
                advanced age, death of a spouse, accident or other
                serious misfortune. In the past three years the
                Broadcasters' Foundation has given more than
                half-a-million dollars in direct aid.

    2003 HONOREE:
                Bob Wright joined NBC as president and CEO on
                September 1, 1986. He was named chairman and CEO on
                June 4, 2001. One of the longest-serving network
                chiefs, Wright's career is notable for many
                accomplishments. During his stewardship of NBC, the
                company's revenue more than doubled while its profit
                jumped nearly 300 percent. NBC is now a leader in
                international delivery of business news, reaching 198
                million households worldwide with its CNBC cable
                network. NBC, the only consistently profitable
                traditional TV network, now leads its rivals in among
                the key demographic audience groups most attractive to
                advertisers in all key day parts.