ADVISORY/Blue Martini Software Launches New Advertising Campaign to "Build Brands Everywhere".Business/High Tech/Advertising Editors ADVISORY...for Mon. (March 13) SAN MATEO San Mateo (săn mətā`ō), city (1990 pop. 85,486), San Mateo co., W Calif., on San Francisco Bay; inc. 1894. It is a commercial and retail center with some high-technology manufacturing. San Mateo, Spanish for St. , Calif.--(BUSINESS WIRE)--March 13, 2000 Who: Blue Martini Software Blue Martini Software (Blue Martini Software, Inc.) was a privately held software manufacturer and professional services provider based in San Mateo, California that sells and supports an eponymous e-commerce enterprise application that supports sales online, by phone, and at the , the leading provider of enterprise scale e-business applications that build brands everywhere What: Today launched its new advertising campaign in major business publications to include the Wall Street Journal and The New York New York, state, United States New York, Middle Atlantic state of the United States. It is bordered by Vermont, Massachusetts, Connecticut, and the Atlantic Ocean (E), New Jersey and Pennsylvania (S), Lakes Erie and Ontario and the Canadian province of Times. The full page ads, designed by Young & Rubicam, feature a creative design that includes the Blue Martini Software logo and the heading "If somebody concocted a martini that made you far more attractive would you order one?" When: The advertisements will appear starting today, March 13, 2000. More About Blue Martini Software: Blue Martini Software of San Mateo, California San Mateo is a city in San Mateo County, California, in the San Francisco Bay Area. It is one of the larger suburbs on the San Francisco Peninsula, located between Burlingame to the north, Foster City to the East, and Belmont to the south. provides enterprise scale e-business software applications that build brands everywhere for retailers, manufacturers and "dot-coms". With comprehensive packaged solutions for e-merchandising, e-marketing and e-service, Blue Martini enables companies to engage their customers on the Web, through call centers, via e-mail, and over wireless devices. Blue Martini's business-to-business clients include ClubColors.com, Deluxe Corporation and medchannel.com. Business-to-consumer customers include craft.com, gazelle gazelle, name for the many species of delicate, graceful antelopes of the genus Gazella, inhabiting arid, open country. Most gazelles are found only in Africa, but several species range over N Africa and SW Asia; the Persian, or goitered, gazelle ( .com, gloss.com, Gymboree, Harley-Davidson and Levi Strauss
Levi Strauss, born Löb Strauß & Co. For more information about the Company, contact Blue Martini Software at 2600 Campus Drive, San Mateo, Calif., 94403; phone (650) 356-4000; fax (650) 356-4001; www.bluemartini.com. |
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