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ADVISORY/Applicast CEO to Speak At CRM and Support Services Conference & Expo; John McGrory, CEO of Leading ASP, to be Panelist on "Application Service Providers: Trend or Fad".


Business Editors/High Tech Writers

CRM (Customer Relationship Management) An integrated information system that is used to plan, schedule and control the presales and postsales activities in an organization.  Support Services support services Psychology Non-health care-related ancillary services–eg, transportation, financial aid, support groups, homemaker services, respite services, and other services  Conference 2000

ADVISORY...for Thursday (March 2)

--(BUSINESS WIRE)

Applicast, Inc., the premier total-solution application service provider (ASP) for aggressive-growth companies, today announced that John McGrory, president and CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. , will speak at the upcoming CRM and Support Services Conference & Expo, to be held March 1-3, 2000, in Washington, DC. Mr. McGrory will be a panelist at the conference session titled, "Application Service Providers: Trend or Fad," which will take place on March 2, 2000 from 3:45 p.m. to 4:45 p.m.

The power panel for the "Application Service Providers: Trend or Fad" session will discuss the compelling advantages of ASPs and why companies are allowing them to manage their customer management infrastructure. Mr. McGrory will share his thoughts on how ASPs are meeting today's critical business challenges for aggressive-growth companies, offering examples from Applicast's expanding customer base.

About CRM and Support Service Conference & Expo

CRM and Support Services Conference & Expo is the premier event for business, sales, marketing, customer service, support and IT professionals to learn strategies and witness solutions for finding, keeping and servicing their customers. Being held at the Washington, DC Convention Center, March 1-3, the event will provide unparalleled educational programs, interactive exhibits, dynamic keynotes and unique networking opportunities for understanding how to harness the power of CRM technologies to deliver higher levels of customer service, drive productivity improvements and create better relationships with customers. For more information about CRM and Support Services Conference & Expo, visit http://www.crmss.com or contact Mary Ellen Collins at mary_ellen_collins@zd.com or (781)433-1758.

About Applicast

Based in Mountain View, Calif., Applicast, Inc. is the premier, total-solution ASP for aggressive-growth companies. Bringing customers the power of top-tier business software without the pain, the Applicast Business Applications Network offers full-service application outsourcing for mission-critical applications, such as SAP R/3 and Siebel eBusiness Applications, over secure private or Internet connections. Applicast's unique combination of a world-class application portfolio, targeted FastFit(TM) solutions and full-lifecycle service enables its clients to slash the time, costs and risks of deploying top-tier systems.

To power its Business Applications Network, Applicast has developed relationships with SAP, Siebel Systems Siebel is a brand name of Oracle Corporation. Siebel Systems, Inc., founded by Thomas Siebel in 1993, was principally engaged in the design, development, marketing and support of CRM applications. , Vitria Technology, BMC Software BMC Software, Inc. NYSE: BMC, is an American enterprise management software provider, focusing on IT infrastructure applications. BMC was founded in 1980 and is headquartered in Houston, Texas.  and GTE GTE General Telephone & Electronics
GTE Génie Thermique et Énergie (French)
GTE Gas Turbine Engine
GTE Global Tropospheric Experiment
GTE Geothermal Energy
GTE Gas Turbine Efficiency plc (Sweden & USA) 
 Data Services. Applicast is privately funded by leading investment organizations, including Trinity Ventures, Piper Jaffray Piper Jaffray & Co. (NYSE: PJC), often shortened to just Piper Jaffray or PiperJaffray, is a U.S. middle-market investment banking firm based in Minneapolis, Minnesota and is a focused on delivering financial advice, investment products and transaction execution  Ventures, Bowman Capital Management, Crescendo cres·cen·do  
n. pl. cres·cen·dos or cres·cen·di
1. Abbr. cr. Music
a. A gradual increase, especially in the volume or intensity of sound in a passage.

b.
 Ventures, Bluewater Capital Management, Sippl Macdonald Ventures and MKS (Mortice Kern Systems Inc., Waterloo, Ontario, www.mks.com) A software company that specializes in programming tools and utilities for a variety of platforms. For example, its RCS system for Windows, OS/2 and Unix is a version control software package.  Ventures. More information is available at www.applicast.com.

Applicast, the Applicast logo design, FastFit and Applicast Business Applications Network are trademarks of Applicast, Inc. All other company and product brand names are trademarks or registered trademarks of their respective companies.
COPYRIGHT 2000 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2000, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Geographic Code:1USA
Date:Feb 29, 2000
Words:442
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