ADVISORY/All-New Disney Store Design, Grand Opening Cherry Hill Mall, Cherry Hill, N.J.

Entertainment Editors

ADVISORY...for Friday (Oct. 27)

--(ENTERTAINMENT WIRE)--Oct. 25, 2000

WHAT:    Mickey Mouse and Minnie Mouse will join Disney Store
         executives to kick-off a day-long celebration of the
         unveiling of the all-new Disney Store design.

WHO:     Mickey Mouse and Minnie Mouse; Tom Park, executive vice
         president, Disney Store -- Worldwide; Doug Murphy, senior
         vice president and general manager, Disney Store -- North
         America.

WHEN:    Friday, Oct. 27, 10 a.m. - 4 p.m.

         Grand Opening Celebration and Store Unveiling 10 a.m. Mickey
         Mouse and Minnie Mouse will join store executives Tom Park
         and Doug Murphy to officially open the all-new Disney Store
         design. Through the magic of light, music and dance, the new,
         innovative Disney Store will be revealed.

         Meet and greet Mickey Mouse, Minnie Mouse, Goofy and Pluto
         10:30 a.m. to 4 p.m. These beloved characters will greet
         store guests, sign autographs and pose for photos with kids
         of all ages throughout the day. Parents are encouraged to
         bring a camera!

WHERE:   Disney Store, Cherry Hill Mall
         2000 Route 38
         Cherry Hill, NJ 08002

         Disney Store is located inside the Haddonfield Road entrance
         near Houlihan's restaurant.

RSVP:    For press credentials, contact:
         Maura Schafer, Garvey Communications, 310/545-8237