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ADVISORY/Aberdeen Group Hosts a Webcast on the New Rules of Sales Engagements in the Internet Economy.


Business/Technology Editors

ADVISORY...for Tuesday (March 20)

--(BUSINESS WIRE)

"eBusinessAcceleration" Combines IT Market Analysis
Market analysis
An analysis of technical corporate and market data used to predict movements in the market.
, Sales Training,

and eLearning

Who:        Peter Kastner, Executive Vice President, Aberdeen Group
            and Janice Lawrence, President, Aberdeen eLearning

What:       Informative, 30-minute Webcast outlining
            eBusinessAcceleration, an eLearning solution which helps
            clients:

                    --Gain greater market credibility;

                    --Shorten sales cycles; and

                    --Increase sales.

When:       Tuesday, March 20, 2001, at 2:00 PM (EST)


RSVP:       hansen@aberdeen.com
Background: By training an organization's sales force, Aberdeen
            eLearning ensures that a consistent and compelling message
            is delivered to potential customers. Using contextual
            marketplace analysis, Aberdeen empowers sales
            professionals to put their solutions in the context of the
            Internet economy.

            Aberdeen Group is a leading market analysis and
            positioning services firm that helps Information
            Technology vendors establish leadership in emerging
            markets. Steeped in technology and armed with end-user
            field research, Aberdeen answers clients' critical
            business and technology questions in the context of the
            Internet economy and across the product lifecycle. Founded
            in 1988, Aberdeen is headquartered in Boston,
            Massachusetts, and has research divisions in Palo Alto,
            California; Fort Collins, Colorado; and Amsterdam, the
            Netherlands. Aberdeen is accessible via the Web at
            www.aberdeen.com
COPYRIGHT 2001 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2001, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:Mar 20, 2001
Words:193
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