ADVISORY/ Wheelhouse Founder Frank Ingari to Speak On Panel At PC Forum 2002: Back to the Frontier.

Business/Technology Editors

ADVISORY...for Monday (March 25)

--(BUSINESS WIRE)

WHO: Frank Ingari, Founder and Chairman of Wheelhouse, a developer of
customer relationship management (CRM) integration software that makes
CRM work for Fortune 1000 companies.

WHEN: Monday, March 25, 2002 at 8:50 a.m.

WHAT: PC Forum 2002: Back to the Frontier
http://www.edventure.com/pcforum/home.cfm
Panel: The Politics of Enterprise Software
Moderator: Esther Dyson
Monte Ford (American Airlines), John Hagel III (author), Frank Ingari
(Wheelhouse), Henning Kagermann (SAP)

Right now, everyone's time horizon is short. Corporations aren't
buying anything that will take longer than a couple of months to
implement and show a return. Nor are they willing to buy from cute
little start-ups on faith, the way they used to...(Where does that
leave Web services? one might ask.) So how can the little guy--or the
big guy--sell effectively? How can modularization such as that
envisioned by Web services change the way companies use technology,
and how will it change the way they do business? What makes enterprise
projects fail, and how can vendors improve success rates?

WHERE: Fairmont Scottsdale Princess, Scottsdale, Ariz.

About Wheelhouse: Wheelhouse develops customer relationship management
(CRM) integration software that makes CRM work for Fortune 1000
companies. The company's software and specialized services align and
integrate legacy, analytic and operational CRM systems, resulting in
reduced front office costs and enabling revenue growth. Wheelhouse was
incorporated in September 1999 and is financed by leading venture
capital firms, global investment banks and strategic corporate
investors. For more information visit www.wheelhouse.com or contact
Wheelhouse at [e-mail] or 781-505-3000.