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ADVISORY/ IT Analyst Available for Comment on IBM's Battle for Software Vendors' Loyalty.


Business/Technology Editors

ADVISORY...for today (Feb. 12, 2001)

--(BUSINESS WIRE)

Who: Summit Strategies' IT industry analyst, John Madden mad·den  
v. mad·dened, mad·den·ing, mad·dens

v.tr.
1. To make angry; irritate.

2. To drive insane.

v.intr.
To become infuriated.
.

What: Madden can provide expert insight on IBM's strategic partnership program with independent software vendors (ISVs), which IBM (International Business Machines Corporation, Armonk, NY, www.ibm.com) The world's largest computer company. IBM's product lines include the S/390 mainframes (zSeries), AS/400 midrange business systems (iSeries), RS/6000 workstations and servers (pSeries), Intel-based servers (xSeries)  uses to promote sales of its Internet, middleware and database products. With more than 40 software vendors on board, including Siebel Systems Siebel is a brand name of Oracle Corporation. Siebel Systems, Inc., founded by Thomas Siebel in 1993, was principally engaged in the design, development, marketing and support of CRM applications. , PeopleSoft and others, Madden believes that IBM is poised to be a full-on participant in the battle for ISV (Independent Software Vendor) A person or company that develops software. It implies an organization that specializes in software only and is not part of a computer systems or hardware manufacturer.  loyalty against Sun Microsystems Sun Microsystems, Inc. (NASDAQ: JAVA[3]) is an American vendor of computers, computer components, computer software, and information-technology services, founded on 24 February 1982. , Microsoft, Oracle and other competitors.

Why: Madden, with years of experience covering the IT industry as a journalist and industry analyst, recently authored a report on IBM's ISV strategic-alliance partner program. Madden's research covers the progress IBM has made since introducing the program a year ago, and the potential challenges the program will face as competitors step up their own partnership efforts.

Summit Strategies, Inc., www.summitstrat.com, is a research and analysis firm for technology vendors. Analysts with Summit Strategies are known for their compelling, unbiased analyses of competitive strategies for IT and communications vendors worldwide.
COPYRIGHT 2001 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2001, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:Feb 12, 2001
Words:179
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