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ADVISORY/ Does Your Company Have What It Takes to be an Internet Survivor?


Business/Technology Editors

ADVISORY...for Tuesday Tuesday: see week.  (October October: see month.  3)

--(BUSINESS WIRE)

Be Free, Inc. & Vizium Host an Executive Seminar in Boston

"How to Achieve Better Overall and 4th Quarter

Results through Effective Personalization Custom tailoring information to the individual. On the Web, personalization means returning a page that has been customized for the user, taking into consideration that person's habits and preferences.  Strategies"

Competition is fierce and resources are limited, but the challenge here is not catching fish on a deserted island
For the island off the coast of Maine, see Mount Desert Island.


A deserted island (also known as a 'desert island') is simply any uninhabited island: the word "desert" in this context is an adjective meaning "desolate and sparsely occupied or
. It is generating unparalleled online results in the fourth quarter. Do you have what it takes to be an Internet Internet

Publicly accessible computer network connecting many smaller networks from around the world. It grew out of a U.S. Defense Department program called ARPANET (Advanced Research Projects Agency Network), established in 1969 with connections between computers at the
 Survivor?

Come find out from executives at performance marketing and personalization leader Be Free, Inc. and leading e-marketing firm Vizium. These two companies will provide an overview of the effective strategy of using hosted personalization services to increase your sales results for the fourth quarter and impact overall revenue for this calendar year.

Learn Successful Personalization Strategies First Hand from SuperGo.com

Steven Laff, web developer at bike retailer SuperGo will discuss his experience in using personalization to increase sales on the SuperGo.com web site. Using Be Free's BSELECT hosted personalization service, Laff had a more intelligent, better targeted personalization solution up and running in just days, at a fraction of the cost of other personalization technologies. But it is all about immediate results, and his were dramatic. SuperGo saw an 80% increase in the amount of time visitors spent on the site, a 75% increase in the browse-to-buy conversion rates and anticipates a 900% one-year ROI (Return On Investment) The monetary benefits derived from having spent money on developing or revising a system. In the IT world, there are more ways to compute ROI than Carter has liver pills (and for those of you who never heard of that expression, it means a lot).  from the BSELECT service.


WHEN:                      Tuesday, October 3, 2000
WHERE:                     Le Meridian Hotel
                           250 Franklin Street, Boston, MA 02116
TIME:                      8:00 AM - 8:30 AM Registration & Breakfast
                           8:30 AM - 11:00 AM Seminar
REGISTRATION:              Phone: 508.480.4207
                           Email: Seminars@befree.com
                           Web: www.befree.com/seminars/Vizium


Seating will be limited to the first 30 registrants. There is no charge for registration or attendance.

About Be Free, Inc. & Vizium

Founded in 1996, Be Free, Inc. (Nasdaq: BFRE BFRE Besoin en Fonds de Roulement d'Exploitation (French: Working Capital Requirement for Exploitation) ) is the leader in performance marketing and hosted personalization solutions. For more information, visit http://www.befree.com.

Vizium (www.vizium.com) is a leading Internet marketing See Internet advertising.  firm specializing in online customer acquisition and retention. Based in Framingham, MA, Vizium provides leading edge strategy, technology, and on-going campaign management services to help clients acquire, retain and maximize the lifetime value of customer relationships on the Internet.
COPYRIGHT 2000 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2000, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Article Details
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Publication:Business Wire
Date:Sep 21, 2000
Words:376
Previous Article:PriorityFlowers.com Selects Be Free, Inc. for Performance-Based Marketing Program.
Next Article:Dataware Announces Completion of Its Management Team.



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