ADVISORY/'Public Sector Customer Relationship Management Implementations Increasing'.News Editors ADVISORY...for Thursday (April 10) --(BUSINESS WIRE) CRM (Customer Relationship Management) An integrated information system that is used to plan, schedule and control the presales and postsales activities in an organization. at the Speed of Light Author Paul Greenberg Addresses DC/Baltimore CRM Association Special Interest Group Paul Greenberg, author of CRM at the Speed of Light, will address the Customer Relationship Management (CRM) Association Public Sector CRM special interest group (SIG) serving the Washington D.C./Baltimore area. The CRM SIG provides federal, state and local government managers, executives and end-users who purchase, implement and use government CRM/E-Gov systems with a vendor independent educational forum. Greenberg describes the public sector CRM market: "Federal CRM spending is expected to go from $260 million last year to about $590 million in 2007, a huge leap. CRM has created a lot of interest in the federal government, partly because it helps transform the perception of government as ponderous pon·der·ous adj. 1. Having great weight. 2. Unwieldy from weight or bulk. 3. Lacking grace or fluency; labored and dull: a ponderous speech. See Synonyms at heavy. and unresponsive unresponsive Neurology adjective Referring to a total lack of response to neurologic stimuli . That is even more important during wartime and homeland security Noun 1. Homeland Security - the federal department that administers all matters relating to homeland security Department of Homeland Security executive department - a federal department in the executive branch of the government of the United States concerns. Quite frankly, it is also a boom for vendors and integrators in a weak economy." Note: To set up interviews with Greenberg, federal government CRM program heads, integrators such as CSC (Card Security Code) A three- or four-digit number printed on the back of credit cards for security purposes. Called "Card Verification Value" (CVV) by Visa, "Card Validation Code" (CVC) by MasterCard and "Card Identification (CID) by American Express and Discover, , Booz Allen Al·len , Edgar 1892-1943. American anatomist who is noted for his studies of hormones and for the discovery (1923) of estrogen. and Accenture, please contact Jean Young (jeany@yapr.com) or call 301309-9404.
When: Thursday, April 10th, 2003
7:45 a.m. - 10:00 a.m. EST
Where: Computer Sciences Corporation
Executive Briefing Center
3170 Fairview Park Drive
Falls Church, VA 22042
Cost: Members & Government Employees: $12
Non-Members: $20 in advance and $30 at door
Light breakfast will be served.
RSVP: www.ersvp.com/reply/event9921 or call David Lowitt
at 202.756.4537
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