ADVANCE/Missouri Couple Back in Business With $250,000 From Reader's Digest Sweepstakes.(ADVANCE)PLEASANTVILLE, N.Y.--(BUSINESS WIRE)--April 2, 1999-- Auto Accident Left Them With Nothing; Now A 'Huge, Huge Blessing' Will Help Reopen Family Firm Carla and Michael Incerta have been piecing their lives back together since a terrible accident wiped out the family firm. Now they can complete their recovery -- with $250,000 from the Reader's Digest Reader's Digest U.S.-based monthly magazine. Founded by DeWitt and Lila Wallace, it was first published in 1922 as a digest of articles of topical interest and entertainment value condensed from other periodicals. Sweepstakes. The Reader's Digest Association, Inc., announced today that Mrs. Incerta, 53, of St. Charles, Mo., is a winner in its Cash Sweepstakes. "It's a huge, huge blessing," says the longtime area resident, who will receive her $250,000 award in one lump sum Lump sum A large one-time payment of money. . Visiting Reader's Digest representatives Tom McLean Tom McLean is a veteran of both the Parachute Regiment and the SAS and is a survival expert who lived on the island of Rockall from 26 May to 4 July 1985 to affirm Britain's claim to the island. and Suzanne Ronner will present Mrs. Incerta with her check on Friday, April 2, at 9:30 a.m. at a ceremony at City Hall in St. Charles, a Missouri River Missouri River River, central U.S. The longest tributary of the Mississippi River, it rises in the Rocky Mountains of southwestern Montana. It flows east to central North Dakota and south across South Dakota, forming sections of the South Dakota–Nebraska boundary, the city just half an hour from St. Louis. St. Charles Mayor Bob Moeller will be there to give his congratulations to the Incertas., St. Charles' luckiest residents. Carla currently works in the records office at the county Health Department. Michael deals blackjack blackjack, one of the world's most widely played gambling card games; also known as twenty-one or vingt-et-un. Despite contesting claims between the French and Italians, its origins are unknown. at a nearby casino -- and he knows what it's like to have the cards stacked against him. The Incertas ran a thriving specialty chemicals firm in Houston until a 1990 auto accident left him with serious spinal injuries, and the prospect of paralysis. Michael beat the odds and slowly recovered -- but the time out proved fatal to the couple's business. "We lost everything we had," Carla recalls. Returning to St. Charles, they've dreamed ever since of restarting the company. "I am so excited," Carla says. "This money means so much to us. It's going to put us back into life once again." The Incertas' odds of winning the $250,000 prize in the Reader's Digest Cash Sweepstakes were about 218.5 million to one. "Every time I'd mail in an entry, my husband would say 'You know it's a waste of a stamp.' I've heard that same phrase so many times," Carla laughs. But as Carla can tell him, over 4 million entrants really have won prizes, totaling more than $250 million worldwide, since the Reader's Digest Association pioneered direct-mail sweepstakes in 1962. In the U.S., Reader's Digest has now awarded nearly $170 million to over 2 million winners -- $9.9 million of it going to households in the Show-Me State. Carla's Reader's Digest windfall will also mean a new car, home improvements and travel for the Incertas, married now for 13 years. And she's looking forward to helping her two grown daughters and four grandchildren GRANDCHILDREN, domestic relations. The children of one's children. Sometimes these may claim bequests given in a will to children, though in general they can make no such claim. 6 Co. 16. . But planning for the couple's business future and retirement security are tops on her agenda: "We've been through a lot, so we're going to have a little fun -- but first it's time It's Time was a successful political campaign run by the Australian Labor Party (ALP) under Gough Whitlam at the 1972 election in Australia. Campaigning on the perceived need for change after 23 years of conservative (Liberal Party of Australia) government, Labor put forward a to get serious." "You don't have to buy anything to enter the U.S. Reader's Digest Sweepstakes, and 'No' entries absolutely have the same chance of winning as entries with orders," says Donna Pierpont, public relations public relations, activities and policies used to create public interest in a person, idea, product, institution, or business establishment. By its nature, public relations is devoted to serving particular interests by presenting them to the public in the most manager for the company. "Three of our top prize winners announced today returned `No' entries, in fact." As a leader in sweepstakes marketing, Reader's Digest also has taken a leading role in educating consumers about legitimate sweepstakes and warning against unscrupulous scam (SCSI Configured AutoMatically) A subset of Plug and Play that allows SCSI IDs to be changed by software rather than by flipping switches or changing jumpers. Both the SCSI host adapter and peripheral must support SCAM. See SCSI. artists, Pierpont explains. The company in 1997 collaborated with the Federal Trade Commission on a sweepstakes fraud prevention campaign. Reader's Digest awards every prize offered in its sweepstakes, and publishes names of all winners. For a list, call toll-free 1-800-234-9000 or write to: Reader's Digest Sweepstakes Winners List, Dept. 99, P.O. Box 262, Pleasantville, N.Y. 10570-7000. Or check the company web site, at http://www.readersdigest.com. All winners are selected in random drawings conducted by First Data Solutions, an independent judging firm, with the final drawing audited by the KPMG KPMG Klynveld Peat Marwick Goerdeler (accounting firm) KPMG Kaiser Permanente Medical Group KPMG Keiner Prüft Mehr Genau (German) KPMG Kommen Prüfen Meckern Gehen Peat Marwick accounting firm. The Reader's Digest Association, Inc. is the leading global publisher and direct marketer of products that inform, enrich, entertain and inspire people of all ages and cultures. Reader's Digest, the world's best-selling best·sell·er also best seller n. A product, such as a book, that is among those sold in the largest numbers. best magazine, is read each month by 100 million people in virtually every country. Company revenues for the fiscal year ended June 30, 1998, were $2.6 billion. NOTE TO EDITORS: Reporters and photographers are invited to meet the winner at the ceremony at St. Charles City Charles City is the name of two places in the United States of America:
(End of advance for release 9:30 a.m. April 2) |
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