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ADP and Business Wire Join Forces to Market "StreetLink" Service.


EDGEWOOD, NY--(BUSINESS WIRE)--January 14, 1997--

Alliance Enhances Access to Cost-Effective cost-effective,
n the minimal expenditure of dollars, time, and other elements necessary to achieve the health care result deemed necessary and appropriate.
 

Investor Communications Tool

In a joint announcement today, ADP (1) (Automatic Data Processing) Synonymous with data processing (DP), electronic data processing (EDP) and information processing.

(2) (Automatic Data Processing, Inc., Roseland, NJ, www.adp.
 Investor Communication Services, a leading provider of investor relations Investor relations

The process by which the corporation communicates with its investors.
 solutions worldwide, and Business Wire, a leading international media relations wire service, announced they have reached agreement in principle to enter into a strategic marketing alliance for ADP's proprietary investor communication service, StreetLink(SM). The alliance provides preferred rights to Business Wire to market StreetLink through its nationwide sales force and through direct links to Business Wire's home page on the internet at http://www.businesswire.com .

StreetLink is an innovative shareholder communications service which provides timely and cost-effective distribution of quarterly reports and other pertinent PERTINENT, evidence. Those facts which tend to prove the allegations of the party offering them, are called pertinent; those which have no such tendency are called impertinent, 8 Toull. n. 22. By pertinent is also meant that which belongs. Willes, 319.  corporate communications Corporate communications is the process of facilitating information and knowledge exchanges with internal and key external groups and individuals that have a direct relationship with an enterprise.  to both registered and street-name shareholders utilizing single-page, self-mailer documents. StreetLink already is used by more than 450 of America's leading corporations including Ameritech, Boston Market Boston Market (known before 1995 as Boston Chicken), headquartered in Golden, Colorado, is a chain of American fast-food restaurants. Founded in December 1985 in Newton, Massachusetts, the chain grew rapidly in the early and mid-1990s, filed bankruptcy in the late 1990s, and , Genentech, Rubbermaid, Seagate, and 3COM.

"Our strategic marketing alliance with Business Wire greatly enhances StreetLink's visibility among corporations and investor relations professionals around the world," commented Mary Ann ANN, Scotch law. Half a year's stipend over and above what is owing for the incumbency due to a minister's relict, or child, or next of kin, after his decease. Wishaw. Also, an abbreviation of annus, year; also of annates. In the old law French writers, ann or rather an, signifies a year.  Butera, Vice President/Sales and Marketing for ADP Investor Communication Services.

"Business Wire is internationally recognized as a leader in the distribution of information to the media and financial community. The addition of StreetLink instantly enhances Business Wire's mix of products and services by making available to its customers a fast, cost-effective direct solution for shareholder communications. At the same time, ADP stands to benefit from increased marketing coverage and a better understanding of the needs of the investor relations professional," she said.

"We welcome this opportunity to partner with ADP Investor Communication Services," added Michael Lissauer, Business Wire's Vice President/Marketing and Creative Services Creative Services are a subsector of the creative industries, a part of the economy that creates wealth by offering creativity for hire to other businesses. Examples include:
  • Design and Production agencies
. "ADP's resources, including its strong client base, technology and reputation, will provide significant benefits to both companies' clients. We look forward to actively marketing StreetLink to our customers as the most innovative and easy way to communicate with corporate shareholders."

Rich Daly, President of ADP Investor Communication Services, added, "This alliance holds significant benefits for investor relations professionals and their shareholder audiences by enhancing and expanding the distribution of corporate news in a timely and cost effective manner. The synergies provided by this agreement also support our mission to offer an extensive set of value-added and unique services to enhance communications to registered and beneficial shareholders."

Business Wire is a leading source of news on major U.S. corporations, including Fortune 1000 and Nasdaq companies. This strategic information company electronically disseminates full-text news releases for public and investor relations professionals simultaneously to the news media, the internet, on-line services and databases, and the investment community worldwide. Headquartered in San Francisco San Francisco (săn frănsĭs`kō), city (1990 pop. 723,959), coextensive with San Francisco co., W Calif., on the tip of a peninsula between the Pacific Ocean and San Francisco Bay, which are connected by the strait known as the Golden , Business Wire has 19 offices throughout the United States United States, officially United States of America, republic (2005 est. pop. 295,734,000), 3,539,227 sq mi (9,166,598 sq km), North America. The United States is the world's third largest country in population and the fourth largest country in area.  and affiliates around the world.

Based in Edgewood, NY, ADP Investor Communication Services, an Automatic Data Processing Same as data processing.  company, provides a wide range of shareholder products designed to enable public companies to communicate more effectively with their shareholders. Automatic Data Processing Inc., (ADP) with over $3.5 billion in revenue and more than 375,000 clients, is one of the largest independent computer services Data processing (timesharing, batch processing), software development and consulting services. See service bureau, SaaS and ASP.  firms in the world.

CONTACT: BUSINESS WIRE

Michael Lissauer

Vice President/Marketing and Creative Services

Tel: (212) 752-9600

or

ADP INVESTOR COMMUNICATION SERVICES

Mary Ann Butera, Vice President/Sales and Marketing

Tel: (516) 254-7400

or

MWW/STRATEGIC COMMUNICATIONS, INC.

Robert Swadosh (rswadosh@mww.com)

Tel: (201) 507-9500
COPYRIGHT 1997 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 1997, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:Jan 14, 1997
Words:556
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