ADP Offers Online Listing to Accountants; CPAs are Eligible for Free Listings on CPA Link Through June 30.ROSELAND, NJ--(BUSINESS WIRE)--May 18, 1998--Automatic Data Processing data processing or information processing, operations (e.g., handling, merging, sorting, and computing) performed upon data in accordance with strictly defined procedures, such as recording and summarizing the financial transactions of a , Inc. (ADP (1) (Automatic Data Processing) Synonymous with data processing (DP), electronic data processing (EDP) and information processing. (2) (Automatic Data Processing, Inc., Roseland, NJ, www.adp. (R)), the world's leading provider of integrated human resources The fancy word for "people." The human resources department within an organization, years ago known as the "personnel department," manages the administrative aspects of the employees. , benefits and payroll services, and AccountingNet, the complete online resource for accounting professionals, are partnering to provide free online listings to accountants. Through this offering, accounting professionals can receive free Yellow Page listings on CPA (Computer Press Association, Landing, NJ) An earlier membership organization founded in 1983 that promoted excellence in computer journalism. Its annual awards honored outstanding examples in print, broadcast and electronic media. The CPA disbanded in 2000. Link(TM), a national online directory of accounting professionals. This free offer is available through June 30, 1998 and provides a free Yellow Page listing for 1 year. The offer is a part of ADP's Grow Your Practice program which is designed to assist accountants in building their businesses. Approximately 40 percent of small businesses are currently turning to the Internet as a valuable source of information and advice. As a result, accountants are beginning to realize the potential of the Internet as a powerful new marketing vehicle that can increase exposure and drive business growth. (Data received from FindSVP, Inc. Jan '98) "ADP recognizes the importance of accountants to the small business community. With this offer, we can make it easier for small business owners to find qualified accountants," said Dan Lynn, Director of Marketing for ADP Emerging Business Services (EBS See Swiss Electronic Bourse. EBS See electronic blue sheet (EBS). ). "In addition, we can help accountants grow their practices through an emerging marketing channel -- the Internet." CPA Link's Yellow Page listings provide accountants with an online marketing tool to promote their practices nationwide and highlight their skills in specific industries. Visitors to the Web site can search for specific information by geographic location and industry focus, which provides subscribing accountants with maximum marketing exposure. Each Yellow Page listing includes: - Priority placement in search results - Contact information - A descriptive paragraph about each firm - Email and Web site links - Two industry specialties "ADP shares in our vision to help accountants grow their practices while embracing technology," said Derek Doke, AccountingNet President and Co-founder. "By offering free CPA Link listings, ADP provides accountants an online tool to round out their traditional marketing efforts." Accountants simply register their firm or practice on the CPA Link Web site and activate their listing using a priority code. This code can be found in ADP's "Growing Your Practice" newsletter. Copies of the newsletter can be obtained from ADP, or accountants can contact their local ADP representative for a priority code. About ADP ADP (NYSE NYSE See: New York Stock Exchange :AUD AUD In currencies, this is the abbreviation for the Australian Dollar. Notes: The currency market, also known as the Foreign Exchange market, is the largest financial market in the world, with a daily average volume of over US $1 trillion. ), with more than $4 billion in annual revenue and more than 400,000 clients, is one of the largest independent computing service firms in the world. Founded in 1949, ADP provides computerized transaction processing Updating the appropriate database records as soon as a transaction (order, payment, etc.) is entered into the computer. It may also imply that confirmations are sent at the same time. Transaction processing systems are the backbone of an organization because they update constantly. , data communications, software and information services See Information Systems. to companies in virtually every industry. ADP Employer Services is the world's largest provider of payroll services and human resource information systems (HRIS HRIS Human Resource Information System HRIS High-Resolution Imaging Spectrometer HRIS Highway Research Information Service HRIS High Resolution Infrared Sounder ). It offers a comprehensive range of benefits, payroll and business tax deposit and reporting, time and attendance, 401(k) record-keeping and unemployment compensation management services. In addition, ADP provides market data, securities transaction processing and investor communications services to the brokerage and financial communities, industry-specific computing and consulting services to auto and truck dealers, and computerized automated auto-repair estimating and auto parts availability services to the auto repair industry. For more information on ADP's products and services visit our Web site at adp.com or call 1 800 CALL ADP. About AccountingNet, Inc. AccountingNet, , the complete online resource for accounting professionals, is one of the largest publishers of accounting- and finance-related information on the Web. Founded in 1995, AccountingNet offers a broad base of news, research, marketing and communication resources for the accounting industry. Products include: CPA Link(TM), a national online directory of CPAs; Accounting and Finance Jobs(TM), , an accounting and finance online employment resource; and AccountingStudents.com(TM), , the complete online resource for accounting students. CONTACT: Michael Klein Ogilvy Public Relations public relations, activities and policies used to create public interest in a person, idea, product, institution, or business establishment. By its nature, public relations is devoted to serving particular interests by presenting them to the public in the most Worldwide 212-880-5332 michael.klein@oar-ny.com or Linda Strauss Automatic Data Processing Same as data processing. , Inc. (973) 994-5963 |
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