ADMC, Humax in EPL distribution deal.Byline: Abu Dhabi Abu Dhabi Media Company (ADMC ADMC Abu Dhabi Men's College ADMC Advance Determination of Medicare Coverage ADMC Army Desktop & Mobile Computing ADMC Anniston Defense Munitions Center (US Army, Alabama) ADMC Air Defense Missile Command ), a multi-platform media firm, has entered into an agreement with Humax, a leading manufacturer of set-top boxes, for the deployment of the English Premier League (EPL 1. EPL - Early PL/I. 2. EPL - Experimental Programming Language. 3. EPL - Eden Programming Language. U Washington. Based on Concurrent Euclid and used with the Eden distributed OS. Influenced Emerald and Distributed Smalltalk. ) sports programming in Mena. As part of the deal, Humax will handle the supply and sales of high-definition set-top boxes (HD STB See set-top box. STB - set-top box ) for the distribution of EPL via Abu Dhabi Al Riyadiya channels. The agreement comes on the heels of ADMC's distribution strategy announced last month, which confirmed several EPL subscription platforms available to football fans, including a high-definition set-top box, IPTV (Internet Protocol TV) Also called "TV over IP," IPTV delivers scheduled TV programs and video-on-demand (VOD) via the IP protocol and digital streaming techniques used to watch video on the Internet. , and streaming via broadband Internet. "We are committed to offering our audiences a high-quality viewing experience via the platform of their choice," Karim Sarkis, executive director of broadcast at ADMC. "We believed it was necessary to seek an established provider, capable of assisting our market entry in the subscription platform via HD STB, not only in its capacity as a manufacturer and supplier, but also as ADMC's strategic partner," he added. For Humax, the exclusive sales agreement is part of its plans to set out its HD STB technology throughout the Mena region. "As demand increases for television content delivered in HD, one of our key priorities is setting the stage for broadcasters," said Byun Dae-Gyu, CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. of Humax. "Over the past year we have experienced significant growth as our products have acquired traction in the HD broadcast market. We are on track to double our revenue in Mena region this year, through the remarkable growth of the HD STB business in particular," he added. Humax's set-top box was selected as the preferred solution based on the advanced integration of software, hardware and technical support availability. The STB is capable of viewing both high-definition and standard-definition channels. It is equipped with two smart card slots, for viewers' convenience, and has a secure chipset embedded for advanced protection against piracy attempts, a statement said. The high-definition set-top boxes will be marketed across the Middle East and North Africa ahead of the EPL 2010/2011 season start, in mid-August 2010, the statement added. -- TradeArabia News Service Copyright 2008 www.tradearabia.com Copyright 2009 Al Hilal Publishing & Marketing Group Provided by Syndigate.info an Albawaba.com company |
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