ADIVSORY/Arbitron Presents Spring-to-spring Radio Audience Ratings From Portable People Meter Trial At 2002 NAB Radio Show.Business Editors REMINDER...for Thursday-Saturday (Sept. 12-14) NAB Radio Show 2002 --(BUSINESS WIRE) Arbitron Arbitron (NYSE: ARB) is a radio audience research company in the United States which collects listener data on radio audiences similar to that collected by Nielsen Media Research on television audiences. Inc. (NYSE NYSE See: New York Stock Exchange : ARB): Company Executives Will Also Discuss Panel Measurement and Findings from Recent Internet Internet Publicly accessible computer network connecting many smaller networks from around the world. It grew out of a U.S. Defense Department program called ARPANET (Advanced Research Projects Agency Network), established in 1969 with connections between computers at the 9 Study
WHAT: Arbitron Inc. (NYSE: ARB) will present spring-to-spring radio
audience ratings from the Portable People Meter (PPM) trial taking
place in Philadelphia at the 2002 National Association of
Broadcasters (NAB) Radio Show. The latest PPM radio data will be
compared to Arbitron's diary-based radio audience ratings.
Additionally, company executives will also address PPM panel
measurement and findings from the recent Arbitron/Edison Media
Research Internet 9 study.
DETAILS: September 12, 2002, 12:00 noon - 1:00 p.m. (Room 606)
The PPM: A Discussion of the Industry's Top Concerns
Owen Charlebois, president, U.S. Media Services, Arbitron
Inc.
Scott Musgrave, senior vice president and general manager,
Arbitron Radio
September 12, 2002, 1:00 p.m. - 1:45 p.m. (Room 606)
Panel Measurement: Providing Opportunities for Radio You
Would Never Have Thought Possible
John Snyder, manager, National Radio Sales, Arbitron Radio
September 13, 2002, 4:15 p.m. - 5:15 p.m. (Room 602-604)
Look Ma, No Diary!
Jimmy Steal, vice president, Programming, KPWR
Jerry Lee, president, WBEB
Bob Michaels, vice president, Radio Programming Services,
Arbitron Inc.
Bob Patchen, vice president, Research Standards & Practices,
Arbitron Inc.
September 14, 2002, 10:30 a.m. - 11:45 a.m. (Room 603)
Internet 9 Study: The Media and Entertainment World of
Online Consumers
Bill Rose, vice president and general manager, Arbitron
Webcast Services
Larry Rosen, president, Edison Media Research
WHERE: 2002 NAB Radio Show
Washington State Convention and Trade Center
800 Convention Place
Seattle, WA 98101-2350
Editor's Note Editor's Note (foaled in 1993 in Kentucky) is an American thoroughbred Stallion racehorse. He was sired by 1992 U.S. Champion 2 YO Colt Forty Niner, who in turn was a son of Champion sire Mr. Prospector and out of the mare, Beware Of The Cat. Trained by D. : Interviews available upon request. All names are the property of their respective owners. This alert is available on the Arbitron Inc. site at www.arbitron.com and on the KCSA KCSA Krannert Center Student Association KCSA Kentucky Crushed Stone Association (Frankfort, KY) KCSA Kyiv City State Administration KCSA Kalamazoo Christian School Association KCSA Kentucky-Canadian Studies Association Worldwide Web site at www.kcsa.com |
|
||||||||||||||||
Printer friendly
Cite/link
Email
Feedback
Reader Opinion