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ADIC and Blue Order Enter OEM Relationship for Shared File System Solutions; Demonstrations Being Shown at NAB Booths S6963 and S6637.


Business Editors

NAB 2002

REDMOND, Wash. & LOS ANGELES--(BUSINESS WIRE)--April 8, 2002

Today, at the National Association of Broadcasters (NAB) tradeshow Advanced Digital Information Corporation (Nasdaq:ADIC) and Blue Order announced the signing of a global OEM (Original Equipment Manufacturer) The rebranding of equipment and selling it. The term initially referred to the company that made the products (the "original" manufacturer), but eventually became widely used to refer to the organization that buys the products and  agreement to make ADIC's CentraVision(TM) file sharing Copying files from one computer to another. See peer-to-peer network, file sharing protocol and file and printer sharing.  software available as part of Blue Order's content management solutions for broadcast applications.

CentraVision provides high performance shared access to digital data down to the individual file level for heterogeneous clients, allowing parallel workflow in rich media content environments, including digital broadcast and audio and video production. Blue Order (the wholly owned subsidiary Wholly Owned Subsidiary

A subsidiary whose parent company owns 100% of its common stock.

Notes:
In other words, the parent company owns the company outright and there are no minority owners.
 of tecmath, AG and spin-off of its CMS (1) See content management system and color management system.

(2) (Conversational Monitor System) Software that provides interactive communications for IBM's VM operating system.
 Division) provides advanced technologies which help media professionals ingest in·gest  
tr.v. in·gest·ed, in·gest·ing, in·gests
1. To take into the body by the mouth for digestion or absorption. See Synonyms at eat.

2.
, catalogue, store, locate, protect, transact and play-out a broad range of digital assets, making them rapidly available for broadcast and rich media production and for the development of new content.

"As broadcasting expands from its traditional control room heritage to encompass transmission of digital content directly from disk it is becoming a data management industry" said Paul Rutherford
This article is about the former member of Frankie Goes to Hollywood. For information on the trombone player of the same name see Paul Rutherford (trombone player). For the English footballer, see Paul Rutherford (footballer).
, ADIC VP of Software Products. "ADIC is pleased to be working with Blue Order to help companies in this industry use storage networking and file sharing to organize, access and use their digital rich media assets more effectively and creatively, and to deliver new levels of sophisticated content to their users."

"Cooperation with ADIC gives us high performance solutions to offer the broadcast and content creation industry that has just begun to leverage advanced storage technology in the cause of managing their workflow," said Per Sjofors, General Manager of Blue Order. "Recent customer installs of enterprise-scale digital archive management show that our plan of combining industry leading storage and content management gives our customers an important competitive edge."

CentraVision allows multiple host computers to transparently share data stored on centralized cen·tral·ize  
v. cen·tral·ized, cen·tral·iz·ing, cen·tral·iz·es

v.tr.
1. To draw into or toward a center; consolidate.

2.
 Fibre Channel disks over a high-bandwidth storage network, supporting Unix, Linux and Windows clients at the same time. Because it lets different users share data down to the individual file level--even allowing multiple users to work on the same file at the same time--CentraVision enables collaborative workflow, reduces the need to duplicate, move, and store different files, and reduces management overhead. CentraVision 2.0, just released, provides enhanced support for real-time content delivery applications, including on-air digital broadcasting Digital broadcasting is the practice of using digital data rather than analogue waveforms to carry broadcasts over television channels or assigned radio frequency bands. It is becoming increasingly popular for television usage (especially satellite television) but is having a  and web serving, by adding automated high speed failover to increase overall system availability.

Blue Order's media asset management technologies enable media focused enterprises a cost-effective, staged implementation strategy for content and workflow management that is extensible and tightly integrated into 3rd-party and legacy applications. Because its technologies span traditional and emerging open-standards (such as CORBA (Common Object Request Broker Architecture) A software-based interface from the Object Management Group (OMG) that allows software modules (objects) to communicate with each other no matter where they are located on a private network or the global , XML XML
 in full Extensible Markup Language.

Markup language developed to be a simplified and more structural version of SGML. It incorporates features of HTML (e.g., hypertext linking), but is designed to overcome some of HTML's limitations.
 and SOAP) and are designed to manage content in multiple formats for multiple play-out channels, it is able to enhance production workflow efficiency across a broad range of rich media environments.

About Blue Order

Blue Order, a tecmath company is Europe's leading provider of Enterprise Media Management solutions. Broadcasters, corporations, and public authorities use Blue Order's solutions to collect, index, catalog, retrieve and distribute audio-visual media assets. Providing expert consultancy, systems integration, and support services support services Psychology Non-health care-related ancillary services–eg, transportation, financial aid, support groups, homemaker services, respite services, and other services , along with its industry-leading software product offerings, Blue Order is the one company in the European market capable of delivering end-to-end, integrated media management solutions on a turnkey basis. The company is headquartered in Kaiserslautern, Germany with subsidiaries in the UK and US. For more information, visit www.blue-order.com.

About ADIC(R)

Advanced Digital Information Corporation (Nasdaq:ADIC) is a leading storage solutions provider to the open systems marketplace, offering a broad range of Intelligent Storage(TM) products designed to enhance organizations' abilities to store, protect, manage and use their rapidly growing network data. ADIC products include technology-independent automated storage systems, specialized storage management software, and multiple-protocol storage networking (SAN/NAS) connectivity and management tools. ADIC storage products are available through a worldwide sales force and a global network of resellers and OEMs, including Dell, EMC (1) (EMC Corporation, Hopkinton, MA, www.emc.com) The leading supplier of storage products for midrange computers and mainframes. Founded in 1979 by Richard J. Egan and Roger Marino, EMC has developed advanced storage and retrieval technologies for the world's largest companies. , Fujitsu-Siemens and IBM (International Business Machines Corporation, Armonk, NY, www.ibm.com) The world's largest computer company. IBM's product lines include the S/390 mainframes (zSeries), AS/400 midrange business systems (iSeries), RS/6000 workstations and servers (pSeries), Intel-based servers (xSeries) . Further information about ADIC is available at www.adic.com.

ADIC is a registered trademark and CentraVision and Intelligent Storage are trademarks of Advanced Digital Information Corporation. All other trade or service marks included in this document should be considered the property of their respective owners.
COPYRIGHT 2002 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2002, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:Apr 8, 2002
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