ADC to Feature Why Broadband isn't Broadband without ADC at SUPERCOMM 2001.Business Editors & Technology Writers MINNEAPOLIS--(BUSINESS WIRE)--May 29, 2001 Company will Showcase Comprehensive Portfolio of Broadband Equipment, Software and Integration Services ADC (1) See A/D converter. (2) (Apple Display Connector) A peripheral connector from Apple that combines digital video display, USB and power in one cable. (Nasdaq:ADCT ADCT Adaptive Discrete Cosine Transform ; www.adc.com), a leading global supplier of fiber optics fiber optics, transmission of digitized messages or information by light pulses along hair-thin glass fibers. Each fiber is surrounded by a cladding having a high index of refractance so that the light is internally reflected and travels the length of the fiber , network equipment, software and integration services for broadband, multiservice networks, will showcase its portfolio of products and services at SUPERCOMM 2001 booth (No. 3548) in Atlanta, June 5 - 8. ADC will also demonstrate its ability to turn the promise of broadband into reality. SUPERCOMM 2001 is expected to attract more than 60,000 visitors from all parts of the world, including new and established service providers, journalists and industry analysts. "ADC's array of broadband equipment and services will continue to play a key role as broadband market penetration advances around the world," said Rick Roscitt, chairman and chief executive officer for ADC. "Our focus on DSL DSL in full Digital Subscriber Line Broadband digital communications connection that operates over standard copper telephone wires. It requires a DSL modem, which splits transmissions into two frequency bands: the lower frequencies for voice (ordinary , IP cable, software, optics, connectivity, and systems integration will help service providers advance their ability to serve customers effectively and efficiently while increasing revenues." ADC's largest tradeshow exhibit will feature demos and product information from the following divisions: DSL ADC has combined standards-compliant services, equipment, OSS Oss (ôs), city (1994 pop. 62,141), North Brabant prov., S Netherlands; chartered 1399. It is a significant industrial center. Manufactures include meat products, chemicals, pharmaceuticals, electrical equipment, and metalware. software and systems integration to deliver pre-integrated, pre-tested DSL solutions that help communications service providers build, manage and optimize their DSL networks. Next generation equipment such as the Avidia DSLAM (DSL Access Multiplexor) A central office (CO) device for ADSL service that intermixes voice traffic and DSL traffic onto a customer's DSL line. It also separates incoming phone and data signals and directs them onto the appropriate carrier's network. See DSL. and Soneplex Loop Transport System give DSL networks the port density and intelligent traffic management needed to optimize available bandwidth use. Pairing this with the most comprehensive Broadband OSS software suite in the industry allows ADC to offer Total DSL solutions designed for the broadband era and beyond. ADC will also demonstrate recent DSL equipment offerings including the new Avidia 2200. In addition, ADC's new PG-FlexPlus(TM) Edge RAM and PG-FlexPlus Edge IAD (Integrated Access Device) A device that multiplexes a variety of communications technologies in the customer's premises onto a single telephone line for transmission to the carrier. It also demultiplexes the incoming streams into their respective channels. will be featured at SUPERCOMM. These innovative one-of-a-kind solutions quickly and cost-effectively enable carriers to extend the delivery of ADSL See DSL. ADSL - Asymmetric Digital Subscriber Line services to premium residential and small business subscribers that are currently beyond the reach limits of CO-based or DLC-based DSLAMs. IP Cable The Cuda 12000 IP Access Switch represents a major improvement from legacy CMTS (Cable Modem Termination System) A computerized device that enables cable modems to send and receive packets over the Internet. It inserts IP packets from the Internet into MPEG frames and transmits them to the cable modems via an RF signal. (Cable Modem Termination System A cable modem termination system or CMTS is equipment typically found in a cable company's headend, or at cable company hubsite and is used to provide high speed data services, such as cable internet or Voice over IP, to cable subscribers. ) solutions. The ADC design team developed a "carrier class" product and system solution from the bottom up in close consultation with leading U.S. cable operators. The resulting Cuda 12000 is an award-winning, DOCSIS- and EuroDOCSIS-qualified, high performance, highly scalable solution. The Cuda 12000 is a next generation access system based on DOCSIS (Data Over Cable Service Interface Specification) A cable modem standard from the CableLabs research consortium (www.cablelabs.com), which provides equipment certification for interoperability. 1.1 specifications designed to handle the performance, reliability, operational, management and service demands that broadband service providers need to compete effectively in today's and tomorrow's marketplace. Software ADC will showcase its Singularit.e suite of integrated, best-in-class operations support systems Operations Support Systems (also called Operational Support Systems or OSS) are computer systems used by telecommunications service providers. The term OSS most frequently describes "network systems" dealing with the telecom network itself, supporting processes such solutions for customer management & billing, service fulfillment and service assurance. ADC will demonstrate how Singularit.e provides communications service providers and their subscribers with a total and seamless service fulfillment, customer management and service quality experience for the delivery of high-speed data and voice services through a single system and interface. In-depth Singularit.e product demonstrations will highlight customer management, order entry, flow-through provisioning, service activation, and billing features. ADC will also provide its unique demonstration of billing for quality of service. Web order entry capabilities on display will include a common product & service catalog; subscriber capability to add multiple services to shopping carts; order status tracking; and display of sample broadband services data on a single invoice. Photonics ADC will display a variety of advanced active and passive optical components at SUPERCOMM 2001. A MEMS (MicroElectroMechanical Systems) Tiny mechanical devices that are built onto semiconductor chips and are measured in micrometers. In the research labs since the 1980s, MEMS devices began to materialize as commercial products in the mid-1990s. switch demonstration will highlight the display along with the first product platform from ADC's new Advanced Photonics Integration Center (APIC (Advanced Programmable Interrupt Controller) A circuit that handles the priority of interrupts in a computer. Designed to support symmetric multiprocessing (SMP), the APIC handles more interrupts and is more flexible than the programmable interrupt controller ). The platform consists of a family of compact optical modules that integrate the functionality of several discrete optical components into a single compact design. The world's leading supplier of optical couplers, ADC also has an array of discrete passive components (collimators, circulators, isolators and polarizers) to meet its customers' requirements for reliable, consistent photonic components. ADC also leads the industry with its active optical components including the acclaimed 980nm pump laser diodes and modules and tunable lasers. ADC is the first company to deploy tunable lasers in a field environment and commercially ship a tunable laser. Connectivity ADC's display of connectivity solutions for networks in transition demonstrates how the right connectivity products are indispensable to today's rapidly evolving networks. As global voice networks move to hybrid data networks the connectivity requirements for these high-speed networks become even more important. Service providers must easily and quickly connect, protect and manage the physical layer of their network. For existing and 2.5/3G wireless networks the new Digivance(TM) Indoor Coverage Solution (ICS (1) (Internet Connection Sharing) A Windows feature that enables two or more computers to share one Internet connection. First introduced in Windows 98 Second Edition, sharing is accomplished with network address translation (NAT), which is the common method. ) is the only all-digital distributed antenna system As defined by PCIA - the Wireless Infrastructure Association, and it's DAS Forum, A Distributed Antenna System ,or DAS, is a network of spatially separated antenna nodes connected to a common source via a transport medium that provides wireless service within a geographic area or to provide digitized optical transport of RF signals within or between buildings. The Digivance ICS offers a fully digital platform, which maintains the high dynamic range required for higher data rate services. This feature makes it cost effective and future-proofs the indoor coverage network. Brand Campaign Reflected throughout SUPERCOMM Exhibit floor space and ADC's booth at SUPERCOMM 2001 will echo the company's new brand campaign, which launched on May 14, 2001. The complex business of broadband, multiservice networking is simplified in ADC's new multi-media advertising campaign. The multi-million-dollar effort targets communications service providers with a strategic combination of media to heighten the ADC brand profile nationally, while simultaneously driving messaging directly to individual high potential customer markets. The ad campaign, the largest and most comprehensive initiated by ADC, follows the company's recent realignment re·a·lign tr.v. re·a·ligned, re·a·lign·ing, re·a·ligns 1. To put back into proper order or alignment. 2. To make new groupings of or working arrangements between. of key operations, and the streamlining of its sales and marketing process to strengthen its focus on customer satisfaction and growth. The 9900-square-foot ADC exhibit in Hall D will showcase numerous products and reflect the new ad campaign emphasizing the "Broadband Delivered" theme. About ADC ADC is The Broadband Company(TM). ADC's fiber optics, network equipment, software and integration services make broadband communications a reality worldwide by enabling communications service providers to deliver high-speed Internet, data, video and voice services to consumers and businesses. ADC (Nasdaq:ADCT) is a Fortune 500 company with sales into more than 130 countries. Learn more about ADC Telecommunications, Inc. at www.adc.com. EDITOR'S NOTE: In the product name PG-FlexPlus(TM), the word Plus is in superscript Any letter, digit or symbol that appears above the line. For example, 10 to the 9th power is written with the 9 in superscript (109). Contrast with subscript. . This may not appear properly in some databases. |
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