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ADC and Redback Networks Team to Deliver SONET and IP Transport Solutions for Cable Market.


Business Editors & High-Tech Writers

MINNEAPOLIS--(BUSINESS WIRE)--March 20, 2000

Agreement Enables ADC (1) See A/D converter.

(2) (Apple Display Connector) A peripheral connector from Apple that combines digital video display, USB and power in one cable.
 to Sell Jointly Developed

Video Transport Solutions

ADC (Nasdaq: ADCT ADCT Adaptive Discrete Cosine Transform ; www.adc.com) today announced that it has signed an agreement with Redback Networks Redback Networks is a telecommunications equipment company. History
Redback Networks was founded in August, 1996. Redback is an ERICSSON subsidiary since the beginning of 2007 (was previously traded on NASDAQ under the symbol RBAK).
 that leverages each company's unique strengths to form a powerful team to provide integrated Internet/data, video and voice solutions to the broadband multimedia market. Under this agreement, ADC will develop video interface modules for Redback Networks' multi-service platforms, and have the right to market and sell those Redback Networks products to the cable television market. Additionally, Redback gains the right to sell ADC's video modules into non-cable markets.

The ADC-Redback Networks agreement combines ADC's strength in video transport technology with Redback's leading SONET and IP expertise, yielding a universal transport and access platform that will allow cable providers to cost-effectively deliver high quality video, digital TV (DTV (Digital TeleVision) Transmitting TV using digital signals. The major DTV standards are ATSC (North America), DVB (Europe) and ISDB (Japan). All three use MPEG-2 video compression and Dolby Digital audio compression. DVB and ISDB also include MPEG audio compression. ), high definition TV (HDTV (High Definition TV) A set of digital television (DTV) standards that offer the highest resolution and sharpest picture. Although some HDTV sets are available in standard (rather square) screen sizes, the overwhelming majority of sets are wide screen, which eliminates ), voice and data over SONET/IP networks. As a result of this agreement, Redback's platforms will incorporate the video features required to meet tomorrow's evolving multimedia network requirements, further strengthening ADC's position as a premium video transport supplier.

"By combining forces, this agreement allows each company to reach larger markets," said Arun Sobti, president of ADC's Broadband Access See broadband and wireless broadband.  and Transport Group. "With ADC's video technology, knowledge base and vast distribution channel, and Redback's expertise in SONET and IP networking, together we have a winning product and market strategy with which to build comprehensive next-generation networks."

"It is clear that the trend in the telecommunications marketplace is towards building next-generation SONET- and IP-based networks," said Vivek Ragavan, president and chief operating officer Chief Operating Officer (COO)

The officer of a firm responsible for day-to-day management, usually the president or an executive vice-president.
 of Redback Networks. "We expect the demand for IP-based delivery of integrated video, voice and data to grow exponentially over the next few years. Our agreement lets us take advantage of ADC's expertise in developing video transport interfaces, as well as their strong presence in the cable television video transport marketplace. Together, we can deliver a very powerful solution for next-generation optical network operators."

About ADC

ADC Telecommunications ADC Telecommunications (NASDAQ: ADCT) is a communications company located in Eden Prairie, Minnesota, a southwest suburb of Minneapolis. History
In 1935, Ralph Allison founded ADC Telecommunications in the basement of his south Minneapolis home, inventing ADC's very
, Inc. is a leading global supplier of network equipment, software and integration services for broadband, multiservice networks that deliver data, video and voice communications over telephone, cable television, Internet, broadcast, wireless and enterprise networks. ADC's broadband, multiservice network solutions enable local access, high-speed transmission and software management of communications services from service providers to consumers and businesses over fiber-optic, copper, coaxial and wireless media. Headquartered in Minneapolis, Minnesota “Minneapolis” redirects here. For other uses, see Minneapolis (disambiguation).
Minneapolis (pronounced IPA: /ˌmɪniˈæpəlɪs/) is the largest city in the U.S.
, ADC has approximately 14,400 employees around the world and annual sales of $2.1 billion. ADC's stock is included in the Standard & Poor's 500 Index and the Nasdaq-100 Index. For additional information, visit our Web site at www.adc.com.
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Publication:Business Wire
Geographic Code:1USA
Date:Mar 20, 2000
Words:447
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