ADAPT Software Readies ACCPAC CRM Interface; ADAPT Asserts Leadership in Real-Time, Front-To-Back Office Integration.Business Editors and High-Tech Writers IRVINE, Calif.--(BUSINESS WIRE)--July 16, 2001 ADAPT Software Applications Inc., Irvine-based developers of ADAPT Customer Relationship Management (CRM (Customer Relationship Management) An integrated information system that is used to plan, schedule and control the presales and postsales activities in an organization. ) software, has announced the development of a real-time interface that will allow users of the ACCPAC ACCPAC Accounts Package ACCPAC Accounting Package (R) Professional Series software to seamlessly share data with the ADAPT CRM system. This seamless link extends the capabilities of selected ACCPAC solutions further along the supply chain, providing users with full CRM functionality. ADAPT is an enterprise-class system that allows a business to manage internal resources, customer, vendor and prospect relationships, marketing campaigns, sales opportunities as well as service contracts and incidents. According to according to prep. 1. As stated or indicated by; on the authority of: according to historians. 2. In keeping with: according to instructions. 3. Brian Dunn, CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. of ADAPT Software Applications: "The ACCPAC interface is indicative of ADAPT's leadership in real-time `front' to `back' office integration. ACCPAC is clearly an industry leader in the `affordable,' mid-range financial/ERP application market. To our knowledge there are no similarly priced CRM solutions that truly fit ACCPAC's target." The ADAPT CRM system is cost-effective and characterized char·ac·ter·ize tr.v. character·ized, character·iz·ing, character·iz·es 1. To describe the qualities or peculiarities of: characterized the warden as ruthless. 2. by open architecture that is 100% customizable as well as platform and database independent with minimal implementation and training in relation to comparable CRM systems. The ADAPT interface will quickly enable users of ACCPAC ERP (Enterprise Resource Planning) An integrated information system that serves all departments within an enterprise. Evolving out of the manufacturing industry, ERP implies the use of packaged software rather than proprietary software written by or for one customer. software suites to extend capabilities beyond tracking historical financial activity into proactively controlling all aspects of the customer management cycle from a single database, including marketing, sales, service and order entry. The ADAPT for ACCPAC interface, which is scheduled for release August 2001, will provide the following features: -- Full database synchronization -- information changes in ADAPT automatically update in real-time the appropriate files in the ACCPAC programs; -- The ability to manage and view every aspect of customer relationship from a single screen that contains the complete customer record; -- The ability to launch ACCPAC order entry screens for a specific customer directly from the same customer record in ADAPT; -- Extensive setup and security options; -- The automatic copying of all ACCPAC customer and vendor records into ADAPT when the product is installed. Noted Dunn, "We are honored that ACCPAC has enabled ADAPT to extend the CRM functionality of their products and gratified grat·i·fy tr.v. grat·i·fied, grat·i·fy·ing, grat·i·fies 1. To please or satisfy: His achievement gratified his father. See Synonyms at please. 2. with the support and tools that the company has delivered through their comprehensive Solution Provider Program." Established in 1993, ADAPT Software Applications is a leading provider of fully-integrated, front-to-back-office CRM solutions for small- to medium-sized businesses. The company's core competency A core competency is something that a firm can do well and that meets the following three conditions specified by Hamel and Prahalad (1990):
ACCPAC International is located in Pleasanton, Calif. The company's Web site is: www.accpac.com. |
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